Role summary: Purely coordination and recruitment focused (not content creation). Currently a single-client account; the hire will take on an additional client account as the role grows. Schedule is flexible — part-time may be an option.
Creator vetting & roster filtering
- Review inbound creator applications and sample requests in the home cooking, baking, sourdough, homesteading, and family kitchen niches via TikTok Shop Creator Center and the affiliate marketplace
- Assess GMV history, recent video performance, audience quality, comment sentiment, and purchase intent before any sample is approved
- Maintain a qualified prospect pipeline with a documented reason for each approve/reject decision
- No outbound affiliate invitations required — focus is on filtering and qualifying creators already engaging with the program
Sample queue management
- Own the full sample request queue: approve, reject, or message
- Screen out sample farmers before product ships
- Track sample-to-post conversion rate and report it monthly
Roster activation and performance
- Manage the existing roster of 200 active affiliates: structured follow-up, re-engagement, and performance tracking (no cold outreach or invitation)
- Re-activate affiliates who received product and did not post
- Feed creators specific hooks, formats, and angles based on what is currently converting on the shop — not generic encouragement
- Escalate top performers for higher commission tiers or Target Collaboration deals
- Monitor GMV concentration across the roster and flag when too much revenue sits with a single creator
TikTok Live
- Source and recruit creators capable of selling on livestream
- Coordinate scheduling, product briefing, and post-live performance review
GMV Max Ads
- Manage GMV Max Ads for the account (lighter workload relative to affiliate management)
Community and reporting
- Manage the client's private affiliate community, including a dedicated Facebook Group — onboarding, posting prompts, and answering creator questions
- Weekly performance tracking; monthly written summary
- Log all activity and decisions in Notion so the account remains legible to the wider team
Requirements
- Working familiarity with TikTok Shop Seller Center and Creator Center — open vs. target collaborations, sample request management, creator messaging (outbound invitation skills are useful background but not a core duty in this role)
- Demonstrated experience managing an affiliate roster on a live TikTok Shop (roster management, not outreach alone)
- Strong content judgment — able to watch a few of a creator's videos and assess whether they can move product
- Excellent written English; you will message US creators daily and represent client brands
- Self-directed and organised, able to run a daily queue without supervision
- Comfortable eventually managing more than one client account
- Familiarity with GMV Max Ads is a plus
- Reliable internet and a working setup for remote work; open to full-time or part-time
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