What's poppin in this role
As an Associate for Talent Brand, you'll bring ideas to life through words that inform, engage, and convert. You'll support our marketing and recruitment initiatives by creating, managing, and optimizing content across digital platforms, ensuring messaging stays relevant, consistent, and aligned with audience behavior and hiring goals.
You'll play an important role not just in writing content — but also in content management, performance tracking, and continuous improvement of our recruitment marketing efforts.
What you'll bring to the table:
- Write engaging, well-structured post copies, articles, scripts, job ads, and promotional blurbs for digital and social platforms
- Produce and execute live content on socmed platforms to create engagement and build more talent pipeline across Sutherland Philippines's sites
- Write engaging, well-structured post copies, articles, scripts, job ads, and promotional blurbs for digital and social platforms
- Manage and organize content calendars, assets, and publishing schedules across recruitment marketing channels
- Upload, update, and maintain content across platforms while ensuring accuracy, consistency, and brand alignment
- Edit and proofread content to ensure clarity, accuracy, and brand consistency
- Perform keyword research and apply SEO best practices to optimize content visibility
- Track and analyze content performance, including web traffic, engagement, conversion, and bounce rates
- Create clear, compelling, and candidate-friendly job descriptions for hiring needs
- Collaborate with recruiters, designers, and marketing teams to align messaging with hiring priorities
- Support other writing, content management, and marketing-related tasks as assigned
You're the perfect fit if:
- Background in content writing or copywriting, preferably for recruitment, employer branding, or social media
- Experience in doing live sessions on social media platforms
- Bachelor's degree in Marketing, Communications, Creative Writing, or related courses
- Strong written and verbal communication skills
- Familiarity with BPO roles and high-volume hiring content is an advantage
- Ability to adapt writing tone for different accounts, audiences, and hiring needs
- Experience or familiarity with content management systems (CMS) or social media publishing tools is a plus
- Ability to work independently while collaborating with cross-functional teams
- Open to feedback and committed to continuous improvement
- Strong project management and multitasking skills with the ability to meet deadlines
- Excellent organizational skills and attention to detail
- Working knowledge of Microsoft Office applications (Word, Excel, PowerPoint, Outlook)
This is where you'll level up professionally
Sutherland serves marquee clients across major industry verticals. With our head office located in Rochester, New York, USA, Sutherland spans 60 locations across 19 countries supporting 8 industries. We focus on delivering measurable business results and creating experiences that customers can truly feel.
