Sunnies Inc | Key Account Manager

AT A GLANCE

The Key Account Manager (B2B) manages assigned B2B accounts to support sales growth, strengthen client partnerships, and maximize commercial opportunities. The role supports account planning, client coordination, commercial initiatives, and business development activities while working closely with internal teams to ensure account requirements are effectively executed, and performance targets are achieved.

YOUR OVERALL MISSION & DAY-TO-DAY

Account Management & Business Development

• Manage relationships with assigned B2B accounts and maintain strong partnerships with key client stakeholders.

• Support the identification and development of new B2B account opportunities aligned with business growth objectives.

• Prepare account proposals, presentations, and commercial requirements to support account acquisition and expansion.

• Monitor account needs and identify opportunities to grow product assortment, distribution, and sales.

• Track account performance and recommend actions to address concerns and maximize business opportunities.

Commercial Planning & Financial Management

• Support account planning and commercial initiatives to achieve sales and revenue targets.

• Monitor sales performance, orders, sell-in, sell-out, and other key account indicators.

• Coordinate pricing, product assortment, promotions, and other commercial requirements with assigned accounts.

• Track account budgets, expenses, and commercial investments and support accurate reconciliation and reporting.

• Gather account, market, and competitor insights to support commercial recommendations and account growth.

Activation & Stakeholder Management

• Coordinate and execute B2B activations, trade programs, and account initiatives according to agreed requirements and timelines.

• Liaise with clients and partners to coordinate requirements, resolve concerns, and ensure smooth execution.

• Coordinate with Sales, Marketing, Operations, Supply Chain, Finance, and other internal teams to fulfill account requirements.

• Monitor order fulfillment, inventory availability, promotional execution, and other operational requirements affecting account performance.

• Prepare account updates and coordinate follow-through action items to ensure timely completion of account initiatives.

YOUR TALENT (QUALIFICATIONS)

• Bachelor's degree in Business, Marketing, Sales, or related field.

• At least 2 years of experience in B2B sales, key account management, business development, or a related commercial role.

• Experience managing client relationships and coordinating commercial or account initiatives.

• Strong communication, negotiation, coordination, and presentation skills.

• Proficiency in analyzing sales performance, preparing account reports, and using data to identify business opportunities.