MARKETING STAFF
Salary Offer: P30,000
Incentives: Based on Monthly Target Achievement
Job Summary
The Marketing Staff is responsible for developing and executing strategic marketing
plans that strengthen the company's brand presence, expand its buyer network, and increase
sales performance. This role requires a highly skilled and independent marketer who can think
strategically, plan campaigns from concept to execution, and analyze results to drive
continuous improvement. The position demands creativity, leadership, and strong business
understanding to support the overall growth of the wholesale operations.
Duties & Responsibilities
- Develop and implement comprehensive marketing strategies to expand buyer networks
and build brand recognition.
- Conceptualize and lead creative campaigns and promotions that effectively highlight
products and attract consistent customer flow.
- Manage the company's digital marketing presence (Facebook, TikTok, and other
platforms), ensuring consistent and engaging content.
- Plan and monitor paid ad campaigns to maximize visibility, lead generation, and buyer
conversion.
- Conduct market analysis to identify new business opportunities and customer behavior
trends.
- Coordinate with Sales, Operations, and Management to align marketing efforts with
actual sales targets and inventory goals.
- Propose and execute seasonal, clearance, and brand-building promotions tailored to key
buyer segments.
- Lead the preparation of marketing materials, including digital graphics, videos, posters,
and event displays.
- Track campaign performance through data reports and recommend adjustments for
continuous improvement.
- Build and maintain relationships with local communities, influencers, and media
contacts to strengthen marketing networks.
- Independently manage marketing schedules, budgeting, and timelines with minimal
supervision.
- Provide insights and recommendations to Management on long-term marketing
direction and brand positioning.
Qualifications
- Bachelor's degree in Marketing, Business Administration, Communications, or a
related field.
- At least 23 years of solid experience in marketing, promotions, or brand management.
- Proven expertise in planning and executing marketing campaigns that drive measurable
business growth.
- Strong knowledge of digital marketing, SEO, paid ads, influencer marketing, and
content development.
- Background in customer acquisition, loyalty programs, and brand-building campaigns.
- Excellent communication, presentation, and interpersonal skills.
- Ability to manage multiple projects simultaneously, meet deadlines, and work
independently.
- Advanced skills in social media strategy, ad management, and performance analytics.
- Established connections in media, trade networks, or related communities is an
advantage.
- Highly organized, analytical, and results-driven mindset.
- Professional certification in marketing or digital advertising is a strong plus.
- Willing to travel or visit client locations for marketing implementation and business
development activities.
