ROLE TITLE
Sr. Performance Manager (AU Market PH Based)
REPORTING TO
Digital Director (LeapFrogger AU) Dotted line: LeapOut Leadership
ABOUT LEAPOUT LEAPFROGGER
LeapOut is a premium digital commerce and marketing agency based in the Philippines, serving regional and international markets. We partner closely with LeapFrogger, an Australian digital agency under the RCJ Group, to deliver high-impact digital media, performance marketing, and integrated digital solutions to Australian brands.
Together, LeapOut and LeapFrogger bring a unique end-to-end approachcombining media, creativity, technology, and datato deliver meaningful business outcomes for clients operating in the Australian digital landscape.
At our core, we share the same values:
- Be bold
- Never settle
- Own it
- Conscious community (we are at our best when we work together)
This role sits in the LeapOut PH team and works day-to-day with AU clients, AU stakeholders, and LeapFrogger teams, operating at Australian standards, timelines, and expectations.
ROLE PURPOSE
The Digital Performance Manager (AU Market) is a senior, hands-on role responsible for managing the execution, optimisation, and performance of digital marketing and media campaigns for Australian clientsprimarily LeapFrogger's accounts.
You will act as a trusted execution and delivery lead, owning campaign performance, client communication, internal coordination, and continuous improvement. This role blends planning & buying discipline, performance thinking, and strong client service, while mentoring junior team members in the PH delivery team.
KEY RESPONSIBILITIES
Client & Stakeholder Management
- Serve as the primary PH-based point of contact for AU clients and LeapFrogger stakeholders on assigned accounts
- Manage daily communications, expectations, timelines, and deliverables
- Translate client objectives into clear, executable digital strategies
- Proactively recommend improvements to move clients forward commercially and strategically
Digital Strategy, Planning & Execution
- Implement, manage, and optimise digital campaigns across platforms including: Google Ads
- Meta (Facebook & Instagram)
- Other relevant AU digital platforms as required
- Ensure campaigns are delivered on time, within budget, and aligned to agreed KPIs
- Support media planning, buying, and optimisation decisions grounded in performance data
Performance Monitoring & Reporting
- Monitor campaign performance daily and identify optimisation opportunities
- Translate data into clear insights and actionable recommendations
- Deliver regular performance reports aligned to AU client standards
- Ensure accuracy, clarity, and consistency in reporting and documentation
Team Leadership & Collaboration
- Lead, guide, and support Digital Coordinators and specialists within the PH team
- Work cross-functionally with:
- Creative
- SEO
- Tech / Dev
- Analytics
- Foster a culture of accountability, quality, and continuous learning
Budget & Quality Control
- Manage media budgets responsibly and efficiently
- Ensure campaigns comply with internal QA processes, approvals, and documentation standards
- Maintain financial discipline across campaigns and activations
Process, Tools & Continuous Improvement
- Identify opportunities to improve workflows, tools, and delivery processes
- Stay current on AU market trends, platform updates, and new ad formats
- Champion best practices in digital media, analytics, and optimisation
DAY-TO-DAY RESPONSIBILITIES
Digital Media
- Own the implementation, optimisation, and reporting of digital media campaigns
- Support Digital Coordinators in: Researching and building digital strategies
- Campaign setup and trafficking
- Performance analysis and pacing
- Teach and reinforce the use of proprietary and third-party tools for insights and optimisation
- Monitor competitor activity, trends, and benchmarks in the AU market
Account & Project Management
- Oversee internal briefings and task alignment
- Manage timelines, dependencies, and cross-functional deliverables
- Ensure campaigns meet quality, budget, and approval requirements
- Coordinate with AU stakeholders on expectations and deadlines
Client Service Excellence
- Lead or support client WIPs and performance discussions
- Alin campaigns to clearly defined, trackable business goals
- Maintain consistent, accurate reporting across all campaigns
- Coach junior team members on delivering high-quality client service
KEY SKILLS & COMPETENCIES
- Strong written and verbal communication (comfortable working with AU clients)
- Excellent organisational and prioritisation skills
- Analytical and strategic mindsetable to turn data into insight
- Confident leadership and people-management capability
- Highly hands-on and execution-oriented
- Adaptable, calm under pressure, and solution-focused
WHAT YOU BRING
- Strong interest in marketing, communications, and digital media
- Enjoy working with people across cultures and time zones
- Comfortable juggling multiple campaigns and deadlines
- High attention to detail and ownership mindset
- Team player with leadership, mentoring, and coaching potential
REQUIREMENTS
- Based in the Philippines (remote / hybrid depending on setup)
- Bachelor's degree in Marketing, Communications, Business, or related field (preferred)
- 6+ years of experience in digital marketing, preferably agency-side
- Media planning and buying experience is highly valued
- Google Ads and Meta certifications preferred
- Experience managing or mentoring 12+ direct reports
- Willingness to work AU business hours or overlapping shifts as required
