Role: Social Media & Content Assistant (Personal Branding or Influencer Collaboration Experience Required)
Contract: Part-time Remote Contractor (10 hours weekly / 40 hours monthly)
Service Hours: Monday through Friday, flexible within 9 AM – 5 PM PST
Rate: $10 - $12 USD hourly (Salary is negotiable based on experience and location)
Availability to Start: Immediately
Client's Profile
This US-based company is a cultural consultancy and storytelling agency that supports brands and organizations through content creation, influencer partnerships, and strategic communications. They take a hands-on, personalized approach to help clients navigate today's fast-changing media landscape, build authentic connections with their audience, and create meaningful, engaging brand narratives that drive long-term impact.
What You'll Do
As a Social Media & Content Assistant, you'll play a key role in driving content development and supporting overall brand growth. This position is suited for someone who can take ownership of managing a high-profile digital presence, contributing across video editing, copywriting, content publishing, proactive outreach, and community engagement. You will act as a strategic execution partner, helping shape and maintain a consistent, impactful online presence. Your core responsibilities will include the following:
Content Creation
- Copywriting & Captions Creation: Draft human-voiced, on-brand copy and captions aligned with the Founder's tone and messaging for Instagram and LinkedIn.
- Graphic Creation: Create high-quality visual assets using Adobe Creative Suite and Canva for social and event-related content.
- Video Creation: Transform raw footage, founder insights, or training clips into polished, high-engagement short-form videos optimized for platform performance.
- LinkedIn Content Creation: Repurpose long-form content, founder emails, and thought leadership into structured, professional LinkedIn posts.
- Content Optimization: Continuously refine content based on engagement metrics, audience behavior, and platform trends.
Content Calendar Management
- Own and manage the monthly content calendar across platforms, including planning, organization, and scheduling.
- Ensure all content is created, reviewed, approved, and scheduled for timely and consistent posting.
- Manage publishing across platforms, ensuring accuracy, formatting, and brand consistency.
- Coordinate directly with the Founder to align content with business priorities, campaigns, and events.
Event Outreach & Support
- Proactively identify, research, and vet speaking opportunities, partnerships, and relevant organizations.
- Manage outreach and application processes for speaking engagements using the existing database and outbound efforts.
- Maintain and update an organized outreach pipeline, including tracking submissions, follow-ups, and outcomes.
- Support event preparation by creating branded speaker decks, social assets, and coordinating logistics as needed.
Community Management
- Monitor, manage, and respond to social media comments and messages in a timely manner using approved response templates.
- Maintain and expand the community response database, ensuring consistency in tone and messaging.
- Track engagement trends, sentiment, and recurring inquiries, escalating high-value opportunities or risks to the Founder.
What You Should Have
Must-haves:
- At least 5+ years of experience in Social Media Management or Content Assistant roles; must be able to work independently and lead the way.
- Proven experience in personal branding or prior experience working directly with an influencer, founder, or public-facing personal brand (non-negotiable).
- At least 1 year of experience working in a global remote environment with a North America–based company.
- Proven ability to manage time effectively and adhere to strict deadlines.
- Expert-level proficiency in Adobe Illustrator, Photoshop, and Express, as well as Canva.
- Deep familiarity with Instagram and LinkedIn native publishing, engagement tools, and community management.
- Strong storytelling ability with a knack for turning complex topics and real-world conversations into relatable content.
- Must be 100% transparent regarding AI usage for drafting; must possess the editorial skill to refine AI outputs so they remain authentic and on-brand.
Technology Specifications:
- Minimum 100 Mbps Internet Speed
- Windows 11 or MacOS 15 Sequoia
- Minimum Intel i5 8th gen with 8GB RAM or Apple M1 chip with 8GB RAM
- Webcam and Headset
- Designated Office Space in your Home
Nice-to-haves:
- Experience with Gorgias (or similar CRM) for sentiment analysis and engagement tracking.
- Familiarity with project management tools like Notion.
Who You Are
We are hoping you are someone who:
- Has clear and effective communication regarding project status and the use of AI tools.
- Is comfortable working in an environment that is actively building its systems and processes from the ground up.
- Demonstrates strong empathy and awareness when engaging with and responding to community interactions.