Social Media & Community Manager
About the Role
We're looking for a creative, social-first storyteller to build and grow a premium wellness and lifestyle community across digital platforms.
You'll be responsible for creating engaging content, managing social media channels, growing an online audience, and fostering an authentic community that inspires healthier living.
This role is perfect for someone who lives and breathes social media, loves creating content, and understands how to build genuine engagement rather than simply chasing followers.
Key Responsibilities
- Manage the company's social media channels.
- Create engaging content across Instagram, TikTok, LinkedIn, and emerging platforms.
- Capture photo and video content at events, activations, and wellness experiences.
- Plan, organize, and manage the content calendar.
- Write compelling copy for social media, newsletters, blogs, and website content.
- Engage with the online community by responding to messages, comments, and inquiries.
- Build relationships with creators, ambassadors, influencers, and industry partners.
- Track social media performance and provide insights to optimize content strategy.
- Support influencer campaigns, collaborations, and brand partnerships.
- Stay up to date with social media trends, platform updates, and emerging digital opportunities.
Qualifications
- 2–5+ years of experience in social media management, content creation, or community management.
- Strong photography, videography, and video editing skills.
- Excellent copywriting and storytelling abilities.
- Passion for wellness, lifestyle, health, hospitality, or premium consumer brands.
- Proficient in Canva, CapCut, Adobe Creative Suite, or similar creative tools.
- Comfortable working behind—and occasionally in front of—the camera.
- Self-motivated and able to thrive in a fast-paced, entrepreneurial environment.
- Proven experience growing and engaging online communities is highly desirable.
Success in This Role
- Build a highly engaged and active online community.
- Produce high-quality content that educates, inspires, and entertains.
- Develop meaningful partnerships with creators, influencers, and industry experts.
- Increase brand awareness, audience engagement, and community growth.
- Establish the brand as a trusted and influential voice within the wellness and lifestyle industry.
Work Schedule: This position requires availability during GMT+4 (UAE) business hours.
