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Remote Staff

Social Media & Ad Copy Specialist

2-4 Years
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Job Description

Key Responsibilities

  • Script Writing: Draft engaging scripts for short-form video content (e.g., Reels, promos)
  • Ad Copywriting: Write persuasive copy for Meta Ads (Facebook/Instagram) tailored to each client's brand and goals
  • Post Description Writing: Craft social media captions and descriptions for posts across platforms
  • Meta Ads Management: Set up, monitor, and optimize Facebook and Instagram ad campaigns for performance
  • Content Scheduling: Schedule and manage posts across client social media accounts
  • Canva Tasks: Create or update documents and basic visual content (e.g., pricing sheets, infographics)
  • Instagram DMs: Respond to or initiate conversations with followers as part of engagement and lead nurturing strategy
  • Research: Conduct market and competitor research to support campaign strategy and positioning
  • Internal Communications: Relay key information from client messages to the Directors
  • Admin Support: Send friendly reminders for upcoming meetings or video shoots, prepare meeting notes, and support light assistant tasks
  • Process Improvement: Research and suggest tools or software that can streamline workflows
  • Infographics Design(optional): Create visual assets as needed (minimal but useful)
  • Content Planning: Creating social media plans for the company and client companies

Tools & Platforms

  • Meta Ads Manager (required)
  • ChatGPT (for structured prompt writing support)
  • Canva (basic to intermediate level)
  • Monday.com (light CRM task tracking)
  • Google Workspace (Docs, Sheets, Calendar, etc.)

Preferred Qualifications

  • 2+ years of experience in social media management, digital marketing, or content writing
  • Strong command of English with a portfolio of ad copy, scripts, or social content
  • Proven experience running and optimizing Meta ads
  • Familiarity with content scheduling tools (native or third-party)
  • Strong research skills and attention to detail
  • Friendly and proactive communicator who's comfortable on team calls
  • Organized, self-motivated, and dependable

More Info

About Company

Remote Staff

Job ID: 122951099