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Shopify Operations & Retention Specialist (DTC)

3-5 Years
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Job Description

ABOUT POP ON VENEERS

Pop On Veneers is one of the fastest-growing direct-to-consumer (DTC) smile brands in the United States. We help thousands of customers smile with confidence through custom-made cosmetic veneers and innovative oral care products.

Role Level & Focus

This is an execution-focused role designed for an experienced e-commerce specialist.

  • Operational Focus: This is a hands-on operations and marketing position, not an administrative assistant role.
  • No Coding Required: Your focus will be on front-end visual building and app management.
  • System Knowledge: You should feel highly comfortable navigating Shopify's visual editors and managing app configurations independently.

REQUIRED TECH STACK (3+ Years Daily Experience)

You must have deep, verifiable, and advanced experience managing and configuring:

  • Shopify Admin (Product setups, page building, theme customizers)
  • Klaviyo (Advanced flow architecture, behavioral segmentation, deliverability QA)
  • Recharge (Subscription rules, customer portals, churn-mitigation logic)
  • Rebuy (Smart carts, personalized cross-sells, post-purchase offer funnels)
  • Intelligems (A/B pricing tests, shipping rate optimization, offer testing)

WHAT YOU'LL DO

  • Store Optimization & CRO: Design, build, and launch high-converting landing pages and product pages inside Shopify using visual page builders.
  • Upsells & Subscription Rules: Manage and optimize Recharge and Rebuy (smart carts, cross-sells, post-purchase offers) to aggressively drive up AOV and customer LTV.
  • Retention & Email Marketing: Build, QA, and launch automated flows and targeted campaigns in Klaviyo. Own the results of email revenue metrics, deliverability, and open rates.
  • Store Auditing & Troubleshooting: Act as our first line of defense. Audit the live store daily to catch and immediately resolve bugs, broken discount codes, or app integration issues.
  • Analytics Reporting: Regularly track and report on crucial metrics: Shopify Conversion Rate, AOV, Subscription Churn, and Email Revenue Attribution.

WHAT WE ARE LOOKING FOR

  • Proven Tech Mastery: Direct, advanced control over our specified tech stack. You understand how these apps pass data to each other.
  • Direct-Response Savvy: A solid understanding of conversion rate optimization (CRO), landing page hooks, and consumer psychology.
  • Meticulous Eye for Detail: You spot layout and tracking errors instantly.
  • Proactive Attitude: You don't wait to be told what to do—you actively find leaks in the checkout funnel and fix them.

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Job ID: 151352453