Job Description
Role Overview
The SEO & AI Automation Specialist is responsible for driving organic growth and building scalable automation systems that enhance operational efficiency and client outcomes.
This is a hybrid strategic and hands-on role, combining advanced search engine optimization expertise with cutting-edge AI workflow development. The role plays a critical part in shaping how the company delivers measurable results across a diverse portfolio of clients.
Key Responsibilities
1. SEO Strategy & Execution
Lead end-to-end SEO strategy across multiple client accounts (technical, on-page, and content SEO)
Conduct keyword research, topical mapping, and search intent analysis to build scalable content strategies
Perform comprehensive SEO audits using tools such as Ahrefs, Mangools, Screaming Frog, Google Search Console, and Google Analytics (GA4)
Identify and resolve technical SEO issues (crawlability, indexing, Core Web Vitals, site architecture)
Optimize content based on semantic SEO principles and search engine ranking signals
Monitor performance, track rankings, and continuously refine strategies to drive organic growth
2. AI Automation & Workflow Development
Design and implement AI-powered workflows using tools such as n8n and custom-built solutions
Develop internal automation systems to improve efficiency in SEO execution, reporting, and content workflows
Build client-facing AI tools and lightweight web applications to enhance digital capabilities
Leverage large language models (e.g., via Google AI Studio, Claude Code) to create scalable solutions for content generation, analysis, and process automation
Continuously explore and integrate emerging AI technologies to maintain a competitive edge
3. Data, Reporting & Performance Optimization
Define and track SEO KPIs including organic traffic, rankings, conversions, and technical health
Build automated reporting systems to streamline client deliverables
Translate data into actionable insights and strategic recommendations
Optimize workflows to reduce manual effort and improve turnaround time
4. Cross-Functional Contribution
Collaborate on web development projects to ensure SEO best practices are embedded from the ground up
Support paid media initiatives with SEO insights (landing page optimization, keyword alignment)
Contribute to overall digital marketing strategy and client growth planning
Assist in building internal SOPs, systems, and scalable processes
Key Performance Indicators (KPIs)
Growth in organic traffic and keyword rankings across client portfolios
Improvement in technical SEO health scores and Core Web Vitals
Efficiency gains through automation (time saved, processes streamlined)
Successful deployment of AI tools and workflows (internal and client-facing)
Client satisfaction and retention driven by measurable results
Tools & Technologies
SEO Tools: Ahrefs, Mangools, Screaming Frog
Analytics & Performance: Google Search Console, Google Analytics (GA4), PageSpeed Insights
Automation & AI: n8n, Claude, custom AI workflows
Web & Technical: Basic web development collaboration (HTML/CSS/JS understanding beneficial)
Ideal Profile
4 years+ experience working across multiple industries and adapting SEO strategies accordingly
Strong foundation in technical and content SEO with hands-on experience
Deep interest in AI, automation, and workflow optimization
Ability to balance high-level strategy with execution
Analytical, systems-oriented thinker with a focus on efficiency and scalability
