About the Role:
As a Senior Growth Marketer, you will own the end-to-end growth of our participant base — from acquisition to activation, retention, and engagement.
This is a build-from-scratch role, where you'll set up processes, test ideas, and scale what works. You'll use data and AI to drive decisions and improve performance over time.
What You'll Do
- Set up tracking, dashboards, and growth metrics
- Run campaigns across paid ads, organic, referrals, and partnerships
- Turn signups into active and repeat users
- Launch email, push, and SMS campaigns
- Improve retention and re-engage inactive users
- Test ideas, analyze results, and scale what works
- Use AI tools to automate and improve growth efforts
Qualifications
- At least 5 years in growth or performance marketing
- Strong experience in paid ads (Meta, Google)
- Experience in user acquisition and retention
- Familiar with email, push, or SMS marketing
- Comfortable using data and analytics tools (GA4, SQL, Mixpanel, etc.)
- Understanding of CAC, LTV, and conversion metrics
- Able to manage work from start to finish
Nice to Have
- Experience in marketplaces or fast-growing companies
- Built referral or viral campaigns
- Worked with global audiences
- Experience with AI tools or automation
