Sales Manager – QSR & Away‑From‑Home (AFH)
Sustainable Paper Packaging | Sub‑Distributor Channel | Growth Role
Are you a commercially driven sales leader who knows how to build and energise a distributor network Do you thrive in the fast‑paced world of QSR, foodservice, and Away‑From‑Home channels This is your opportunity to shape the growth of a high‑demand, sustainable paper cup portfolio in one of the fastest‑growing segments of the packaging industry.
We're expanding rapidly and seeking a Sales Manager who can own the QSR and AFH channel — with a strong focus on sub‑distributors as the primary route to market. You'll drive market penetration, build strategic distributor partnerships, and influence major QSR brands to choose sustainable packaging solutions.
What You'll Do
- Build, manage, and grow a high‑performing network of sub‑distributors servicing QSR, fast‑casual, cafés, convenience, and independent foodservice operators.
- Develop joint business plans with distributors, including volume targets, promotional activity, and market development initiatives.
- Support distributor sales teams with training, product knowledge, pricing frameworks, and customer acquisition strategies.
- Drive end‑user demand by engaging QSR procurement, operations, and sustainability teams — even when sales flow through distributors.
- Lead field visits, identify new opportunities, and accelerate conversions across the AFH landscape.
- Collaborate with marketing on channel‑ready collateral, co‑branded campaigns, and sustainability storytelling.
- Provide accurate forecasting, pipeline reporting, and market insights to support supply chain and commercial planning.
What You Bring
- Proven success in AFH, foodservice, packaging, or FMCG sales — ideally with distributor‑led channels.
- Strong understanding of sub‑distributor economics, incentives, and performance levers.
- Ability to influence QSR stakeholders and navigate complex, multi‑site customer environments.
- Commercial acumen with experience in pricing, contracts, and volume modelling.
- Excellent communication, relationship‑building, and training capability.
- A passion for sustainability and helping customers transition away from single‑use plastics.
Why Join Us
- Be part of a fast‑growing business leading the shift to sustainable packaging.
- Own a high‑impact channel with significant growth potential.
- Work with a supportive, agile team that values initiative and commercial creativity.
- Competitive salary, incentives, and opportunities for career progression.
Ready to Make an Impact
If you're energised by building distributor networks, influencing major QSR brands, and driving sustainable change across the AFH sector, we'd love to hear from you.
Apply now and help shape the future of sustainable foodservice packaging.
