Sales Executive (Food Industry -Modern Trade)

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Early Applicant

Job Description

Key Responsibilities

Campaign Management: Planning, implementing, and overseeing promotional campaigns across digital, social media, and print channels.
Market Research: Identifying market trends, competitor activity, and customer needs to inform strategies.
Content & Promotion:
Creating content for marketing materials, websites, and social media platforms.
Analytics & Reporting: Evaluating campaign performance metrics to assess ROI and adjust strategies.
Brand Management: Ensuring consistent brand messaging across all internal and external communication.
Collaboration: Working with stakeholders, external agencies, and internal sales teams.

Required Skills And Qualifications

Experience: Proven experience as a Marketing Officer, Marketing Executive, or similar role in a food business is a must.
Must have experience handling key accounts and modern trade in big malls, supermarkets and grocery stores.
Communication: Strong written and verbal communication skills for creating engaging content.
Digital Proficiency: Familiarity with social media platforms, SEO/SEM, and marketing analytics tools (e.g., Google Analytics).
Analytical Skills: Ability to interpret data and turn it into actionable insights.
Organization: Strong project management skills, with the ability to manage multiple projects, meet deadlines, and stay within budget.
Graduate of Marketing, Business Administration, or a related field is generally required.