Who We Are
WorkBench is an AI-powered local services marketplace connecting clients to workers in Los Angeles with speed, trust, and operational precision. We are in the early stages of building a two-sided marketplace — and we are assembling a founding team that can grow with us from zero to scale.
This is not a VA job. This is not a script-following role. This is a founding team seat with real ownership, real accountability, and real growth.
We are hiring two people simultaneously who will work as a unit from Day 1:
Role 1 — Sales Operator
Role 2 — Operations Coordinator
We are building the playbook as we go. You will be doing the work and documenting it at the same time. You will test, iterate, and refine — without waiting to be told what to do next.
If you need a lot of hand-holding, this is not the right fit.
You must bring all of the following:
- Fluent, confident spoken English with strong phone presence — both roles will be on live calls. Sales cold calls clients. Ops cold calls and recruits workers in the LA market. Conversations must be natural and impromptu. We use a call guide, not a script. If your phone game is weak, this role is not for you.
- Strong AI proficiency — you should already be using AI tools in your daily work, not learning what they are. We build AI-first and expect the same from our team.
- Sharp, fast thinking — you will encounter situations no SOP has covered yet. We need people who can reason through problems independently, not freeze.
- Resourcefulness — search, test, figure it out. Escalate only after you have already tried.
- Comfort with pressure — early-stage startups are not linear. Priorities shift and timelines compress. Stay sharp regardless.
- Management potential with hands-on execution — you should be capable of stepping into a lead role while still doing the ground-level work yourself. We are building this together.
- Long-term orientation — we want people who want to grow with the company, not people looking for short gigs.
Role 1: Sales Operator
What You'll Do:
- Research and identify LA-based SMBs — property managers are the primary target
- Execute cold outreach across email, LinkedIn, and phone — conversational and personalized, never templated
- Book qualified demos and conduct Loom walkthroughs for prospects
- Maintain clean, detailed CRM records in HubSpot at all times
- Document client requirements clearly for Ops handoff after every closed deal
- Build and refine the sales SOP as you work — you are writing the playbook, not following one
You're a Fit If:
- You can open a cold call without a script and keep a conversation going naturally
- You have done outbound before and know what actually makes someone respond
- You think in systems — not just did I send the email but is this sequence working
- You are competitive, consistent, and do not need daily motivation from a manager
Success Metrics
- Consistent qualified demos booked weekly
- HubSpot pipeline hygiene maintained without prompting
- Clean, detailed handoff notes delivered to Ops after every deal
Role 2: Operations Coordinator
What You'll Do:
In the first few months: cold call, reach out, and sign up workers in the LA market — you are building the supply side of the marketplace from scratch via phone and direct outreach
- Build and execute client onboarding workflows from start to finish
- Translate what Sales promises into clear, executable delivery steps
- Coordinate service providers, schedules, and client communications
- Create and maintain SOPs, checklists, and tracking systems in Sheets, Notion, and HubSpot
- Identify gaps and breakdowns before they become problems
You're a Fit If:
- You are confident and natural on the phone — you will be cold calling real people in the US and convincing them to join a platform they have never heard of
- You have a bias for documentation — if it is not written down, it does not exist to you
- You can manage multiple moving parts without a project manager directing your next step
- You can push back on Sales when a promise is not operationally realistic — professionally and immediately
- You find broken processes irritating and instinctively fix them
Success Metrics
- Worker recruitment targets met in the first 60–90 days
- Client onboarding completed within 24–48 hours of deal close
- Zero client confusion after handoff
- SOPs updated in real time, not retroactively
How You'll Work Together
- Daily 15-30-minute sync with the Strategic Operations Manager and the Founder
- Structured Sales Ops handoff required for every client — no exceptions
- Solve problems together before escalating — your manager is not your first call
- Joint accountability for client success from close through delivery
Compensation
Sales Operator: $10–$14/hr based on experience and fit + performance bonuses
Operations Coordinator: $8–$12/hr based on experience and fit + performance incentives
Both roles: 13th-month bonus (pro-rated) | Leadership growth path for the right candidates
How to Apply
Send your application here with the subject line: [Role You're Applying For] — Your Full Name (e.g. Sales Operator — Juan dela Cruz).
Your email must include:
- Your cover letter
- Complete answers to all screening questions below
- Confirmation that you have filled out our application form: https://forms.gle/ZPmKWSUgKV1AUnq98
Along with your screening responses, please also submit:
A Vocaroo link or call recording of a real outbound call you have made previously — cold call, follow-up, or recruitment call. We are listening for how you speak, how you think on your feet, and how you handle the other person. No existing recording Send us a self introduction instead and why you think you're the perfect fit for the role.
Incomplete applications will not be reviewed.
Screening Questions
Core Questions — Both Roles
- Tell us about a time something went wrong while working remotely with a teammate. What did you do, and what was the outcome
- A client is clearly unhappy but will not say why. Walk us through exactly how you handle it.
- What does ownership mean to you in a remote role Give a specific example.
- Your teammate's pace is slowing your work down. What do you do
- Why do you want to be part of an early-stage startup instead of a stable job — and be honest
Sales-Specific Questions
- Walk us through how you would research a property management company in Los Angeles before reaching out.
- Write a 2-sentence cold email to a property manager in LA. No templates — make it feel human.
- Record a short Loom (2–3 min) explaining what WorkBench does as if you are talking to a prospect for the first time. We are looking for clarity, confidence, and conversational delivery — not a rehearsed pitch.
- What makes someone actually respond to cold outreach today
- What information do you always pass to Operations after a client says yes
Operations-Specific Questions
- Build a simple onboarding checklist for a new WorkBench client. Show us how you think.
- How do you make sure nothing falls through the cracks when managing multiple clients at once
- What tools do you use for tracking work and why Don't just name them — explain the logic.
- Sales promises a client a turnaround that cannot be delivered in that timeframe. What do you do
- Everything is urgent. How do you decide what gets done first
- You are cold calling a handyman in Los Angeles to sign up on a new platform they have never heard of. You have 60 seconds before they hang up. What do you say
- A worker you have been trying to recruit keeps stalling — interested but not committing. How do you follow up without burning the relationship
Pair Evaluation
- Sales just closed a client. Walk through the exact handoff process step by step.
- Ops says onboarding will take 3 days. Sales told the client 1 day. Resolve this — live.
- A client sends completely unclear instructions. Who owns clarification, and how does it get done
- How often should Sales and Ops communicate with each other without the manager involved
- What is one thing about this opportunity that gives you pause — and how do you think about it
WorkBench is building something real. We want people who are too.
