Reports to: Sales and Marketing Manager
Role Overview
The Sales and Marketplace Associate is responsible for managing, optimizing, and scaling Blackbough's presence across third-party marketplace platforms including Shopee, Lazada, Zalora, Wolf & Badger, Amazon, and other regional marketplaces. This role is highly execution-focused and requires a detail-oriented, data-driven operator who can balance day-to-day marketplace maintenance with performance analysis, promotional execution, and cross-functional coordination to drive sustainable sales growth.
Key Responsibilities
- Marketplace Management & Maintenance
- Own the end-to-end management of all marketplace platforms, including product uploads, listing updates, pricing accuracy, imagery, and inventory alignment.
- Ensure all product listings are optimized for visibility, conversion, and platform-specific best practices.
- Maintain listing hygiene across all marketplaces, ensuring banners, links, collections, and promotions are up to date.
- Coordinate inventory availability and stock alignment with internal teams to prevent overselling or missed opportunities.
- Marketplace Campaigns & Promotions
- Execute marketplace-led campaigns, sales events, and seasonal promotions (ex. double-digit sales, payday sales, etc.).
- Prepare and submit campaign proposals, promo schedules, and asset requirements within required lead times.
- Coordinate with internal Marketing, Creative, Operations, and Sales teams to ensure timely execution of marketplace activations.
- Utilize platform-specific promotional and advertising tools to drive traffic and conversion.
- Performance Tracking & Analysis
- Track daily, weekly, and monthly marketplace performance metrics including sales, traffic, conversion rate, and sell-through.
- Prepare regular sales tracking updates and post-campaign performance reports (post-mortems).
- Identify performance gaps, growth opportunities, and actionable insights to improve future campaigns.
- Support target-setting and forecasting for marketplace channels.
- Platform Compliance
- Ensure compliance with marketplace policies, guidelines, and SLAs to maintain strong platform health and seller ratings.
- Proactively flag operational or CX risks that may impact sales or account standing.
- Cross-Team Collaboration & Support
- Work closely with Marketing, Creative, Operations, Finance, and Sales teams to align marketplace execution with broader business goals.
- Maintain updated linesheets, pricing references, and weekly performance summaries.
- Support ad-hoc initiatives related to marketplace expansion, platform testing, or operational improvements.
Qualifications
- Bachelor's degree in Marketing, Business, Communications, or a related field.
- At least 1 year of experience managing e-commerce marketplaces or digital sales channels.
- Hands-on experience with platforms such as Shopee, Lazada, Zalora, Wolf & Badger, Amazon, or similar.
- Strong analytical skills with the ability to interpret sales data and translate insights into actions.
- Highly organized, detail-oriented, and capable of managing multiple deadlines in a fast-paced environment.
- Excellent written and verbal communication skills.
Skills & Competencies
- Marketplace operations and platform management
- Sales tracking and performance analysis
- Campaign execution and timeline management
- Inventory coordination and listing optimization (Experience with OneCart is a plus)
- Platform compliance
- Strong ownership, urgency, and attention to detail
