Marketing Functions
Objective: Promote products/services and enhance brand awareness.
Key Responsibilities:
- Strategy & Campaigns: Develop and execute marketing strategies and manage campaigns across various channels.
- Content & Events: Create marketing materials and organize promotional events.
- Performance: Track key metrics to report on campaign success.
- Collaboration: Work with internal teams and external vendors.
- Analysis: Analyze market trends, consumer behavior, and competitor activities to optimize efforts.
Qualifications: Bachelor's degree in a related field and prior marketing experience.
Sales Functions
Objective: Drive revenue by selling company products/services.
Key Responsibilities:
- Sales Generation: Prospect for new clients, meet sales targets, present products, and negotiate deals.
- Collaboration: Work with marketing and other internal teams to support sales initiatives.
- Relationship Management: Build and maintain strong customer relationships by understanding their needs and ensuring satisfaction.
- Market Awareness: Monitor market trends, analyze sales data, and stay informed on product updates.
Qualifications: Bachelor's degree in a related field, sales experience with a proven track record, and familiarity with CRM software.