Sales Agile Manager

Job Summary:

Responsible for the successful planning, coordination, and execution of new product launches from concept to market introduction. This role ensures cross-functional collaboration across teams, develops go-to-market strategies, and manages timelines, budgets, and resources to deliver impactful product launches. The ideal candidate combines strategic thinking with hands-on execution to drive market readiness and ensure product success.

Essential Job Functions

Develop comprehensive launch plans, including timelines, budgets, and resource requirements.

Define launch objectives, key performance indicators (KPIs), and success metrics in collaboration with stakeholders.

Conduct market research and competitive analysis to shape product positioning and messaging.

Act as the primary liaison between Product Development, Marketing, Sales, Supply Chain, and Customer Support teams to ensure alignment and readiness for the product launch.

Host regular cross-functional meetings to track progress, address risks, and align on priorities.

Partner with the Product and Marketing teams to create effective go-to-market strategies.

Oversee the creation of marketing materials, campaigns, and collateral to support the product launch.

Work with Sales and Training teams to ensure product knowledge, sales tools, and onboarding materials are ready before launch.

Collaborate with Supply Chain and Operations to ensure inventory readiness and seamless distribution.

Conduct launch readiness reviews and ensure all stakeholders are prepared for the product introduction.

Identify potential risks or challenges and proactively develop mitigation plans.

Monitor pre-launch activities, ensuring compliance with regulatory and quality standards where applicable.

Analyze product performance post-launch, gathering feedback from customers, sales teams, and other stakeholders.

Identify opportunities for improvement in future launches based on lessons learned.

Track post-launch metrics such as sales performance, adoption rates, and customer feedback.

Implement processes to improve launch efficiency and effectiveness over time.

Stay updated on industry best practices and innovative approaches to product launches.

Qualifications:

• Bachelor&aposs degree in Business Administration, Marketing, or a related field. An MBA is preferred.
• Minimum of 5 years of experience in product management, marketing, or a related field, with a proven track record of successful product launches.
• Strong project management skills with the ability to manage multiple projects simultaneously.
• Proficiency in market research and competitive analysis to inform product positioning and messaging.
• Proficiency in using project management and collaboration tools.
• Strategic thinking and problem-solving abilities to develop and execute go-to-market strategies.