Retail Marketing Officer

Are you passionate about creating impactful marketing campaigns that drive store traffic, boost sales, and strengthen brand presence in retail spaces

We are looking for a Retail Marketing Officer who will support and execute marketing initiatives across our retail channels, helping bring our brand closer to customers and delivering engaging in-store and local market experiences.

Key Responsibilities:

Marketing Strategy Support

Assist in developing and implementing retail marketing plans aligned with sales and brand objectives.

Campaign Execution

Execute product launches, seasonal promotions, and in-store marketing campaigns that drive customer engagement and sales.

Local Store Marketing

Plan and implement store-level marketing activities to increase foot traffic and community awareness.

Cross-Functional Coordination

Work closely with Retail Operations, Supply Chain, and Store Teams to ensure smooth execution of marketing initiatives.

Performance Monitoring

Track campaign results, store performance, and customer response; prepare reports and insights for improvement.

Digital & Social Support

Support digital marketing activities including social media content, CRM initiatives, and online promotions.

Brand Execution

Ensure consistent brand visibility and execution across all retail touchpoints.

Agency & Partner Coordination

Assist in managing vendors, suppliers, and partners for marketing materials and campaigns.

Qualifications:

• Bachelor's degree in Marketing, Business Administration, Communications, Advertising, or related field
• 2–4 years of experience in marketing (preferably retail, F&B, QSR, café, or consumer goods)
• Experience in campaign execution, trade marketing, or local store marketing
• Strong coordination, communication, and organizational skills
• Analytical mindset with attention to detail and execution excellence
• Familiarity with digital marketing and social media platforms is a plus