Retail Brand Officer

We're looking for a Retail Brand Officer to join our Commercial Team at CloudEats. In this role, you'll help grow our existing retail brands, support new store openings, and execute marketing initiatives that drive sales and strengthen customer engagement. You'll work closely with cross-functional teams to bring brand campaigns to life, gather customer insights, monitor campaign performance, and ensure our retail stores continue to grow sustainably.

Key Responsibilities & Duties:

1. Grow Existing Retail Stores

• Assist in analyzing store performance, growth drivers, and barriers to identify opportunities for improvement.
• Execute marketing activities that drive sales and order growth, including:
• In-store promotions and activations.
• In-mall and local area marketing initiatives.
• Social media and digital campaign coordination.
• Local strategic brand partnerships and coordination with mall marketing teams.
• Support regular reviews of in-store menus and promotional offers by gathering competitor pricing and customer feedback.
• Coordinate the production and distribution of marketing collaterals with the Creatives Team.
• Work closely with Operations to support quality food and service delivery.
• Assist in tracking SKU usage and forecasting inventory needs for upcoming campaigns.
• Provide administrative and reporting support for monthly sales tracking and campaign performance monitoring.
• Help align offline store activities with online marketing initiatives.

2. Expand Brand Reach Through New Retail Stores

• Gather site information, commercial terms, and ocular inspection notes to support the evaluation of potential store locations.
• Coordinate store opening activities with Business Development, Operations, Product Development, Tech, Finance, and Commercial teams.
• Support the logistics, marketing collateral setup, and on-ground execution of grand openings and ongoing marketing activities.
• Assist with communications and documentation involving leasing contacts and mall marketing representatives.

3. Understand Our Customers

• Monitor and consolidate customer feedback to identify factors influencing customer behavior and store performance.
• Compile Net Promoter Score (NPS) results, platform ratings, and online reviews into actionable reports.
• Help identify customer concerns and opportunities to improve the in-store experience.

4. Support Sustainable Store Profitability

• Track marketing expenses, process Purchase Orders (POs), and monitor budget utilization to support cost efficiency.
• Monitor promotional performance metrics and prepare reports to evaluate the return on investment (ROI) of marketing activities.
• Track promotional SKU inventory movement to help ensure product availability and support basic sales assortment monitoring.

Other duties and tasks may be assigned as needed.