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Beiersdorf

Regional Key Account Manager

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  • Posted 15 days ago
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Job Description

Your Tasks

Main Responsibility

Responsible for building & maintaining the company's strategic national key account customers. This role manages KA strategies, drives revenue and growth by developing customized business medium to long-term partnership plans. He/She serves as primary liaison between NKA and internal teams to ensure seamless execution of business goals.

Key Responsibilities

Account Management & Relationship Building

  • Develop & sustain strong, medium to long term business relationships with Key Customer's stakeholders.
  • Conducts Annual Joint Business Plans, Monthly business reviews to identify potential risks and growth opportunities
  • Implementing sales strategies and sales plan consistently in time and in full.
  • Maintain strategic business relationship and serves as the main point of contact for major national key account.
  • The role is available on the following areas, Cebu, CDO, Pampanga and Laguna/Batangas

Strategic planning & execution

  • Able to identify customer needs and opportunities by analysing sales gap & develop strategy to minimize or close gap
  • Serves as a liaison between National & Regional KAMs and operations team.
  • Familiar with outlet's sales operation in terms of merchandising and ordering process
  • Possess very detailed product knowledge as well as through knowledge on client business
  • Resolves customer issues promptly to ensure high level of satisfaction.
  • Represents the company at regional events, trade shows & customer meetings.

Leadership (manage, oversee, guidance, coaching & motivation)

  • Able to manage, coach, guide and motivates Distributor KAMs and merchandising front liners in the region on the technical aspects of the organisation's products and service; on marketing campaigns and sales promotions, procedures and standards that will help them achieve their sales targets and in-store 4Ps execution.
  • Oversees daily sales support /planning activities in SAF/Tracking report
  • Monitor business to adhere company sales strategy and integrity compliance.
  • Manage day to day activity of sales force to implement organization's overall sales strategy for assigned region
  • Providing Leadership through effective communication of vision, active coaching and development while comparing sales results to goals and taking appropriate action to close any gaps
  • Monitor region performance and reallocate resources to improve overall results.
  • Lead and direct the area sales team in all aspects of sales and distribution activities and in-store 4Ps execution
  • Negotiate sales with existing and new customers who are of strategic importance to the organisation.
  • Provide supervision through field visits, observations and measurement of results to include performance appraisals and salary reviews.
  • Maintain competitive knowledge to create and adjust sales strategies.
  • Proactively identify changes in FMCG, delivery systems, and competitive pressures to develop and modify strategies and tactics accordingly.
  • Weekly compilation & Weekly update on weekly feedback from branches pertaining to speed to market such as stock, store, product

Your Profile

Skills

Knowlege, Skills & Experience

  • Diploma/Bachelor degree or higher in business development or other related fields.
  • At least 4 years experience in FMCG industry preferably personal care industry in General Trade
  • At least 2 years experience in managerial skills
  • Analytical, business acumen, negotiation, customer-oriented, presentation, result-driven
  • Computer literacy in MS Office
  • Good command in English both spoken and written.

Location

Residing in Cebu, CDO, Pampanga, Laguna/Batangas

More Info

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About Company

Job ID: 141707885