Job Summary:
The Buyer Activation Assistant is responsible for supporting activation initiatives that
enhance buyer experience and broker engagement. This role focuses on event coordination,
merchandising, and operational support to ensure successful execution of activation
programs aligned with regional sales objectives.
Key Responsibilities:
- Event Coordination: Assist in planning and executing events such as launches, open
- houses, and expos; ensure logistics and materials are prepared.
- Merchandising Support: Deploy and maintain visual merchandising at project sites and
- events; ensure brand standards are met.
- Broker & Buyer Engagement: Support incentive programs, recognition events, and
- buyer-centric activities; coordinate with brokers for participation.
- Operational Support: Handle documentation, event registration, and feedback
- collection; troubleshoot activation-related issues.
- Cross-Functional Collaboration: Work with marketing and sales teams to align
- activation efforts with campaigns and objectives.
Core Competencies:
- Event Management: Ability to organize and execute activation events effectively.
- Brand Engagement: Understanding of merchandising and brand representation.
- Communication Skills: Strong interpersonal skills for broker and buyer interaction.
- Operational Efficiency: Ability to manage logistics and administrative tasks.
- Collaboration: Work effectively with cross-functional teams.
Requirements:
- Experience in event coordination or activation support.
- Strong organizational and communication skills.
- Ability to manage multiple tasks under tight deadlines.
- Basic knowledge of CRM and event management tools is an advantage.
