Program Manager (Remote job)

We are seeking a results-driven and strategic Program Manager – Lead Generation & Sales to design, execute, and scale our end-to-end lead generation and sales enablement programs. In this role, you will bridge the gap between marketing demand generation and outbound execution. You will manage cross-functional workflows, track pipeline metrics, optimize conversion funnels, and lead a team of specialists to meet aggressive revenue targets.

Responsibilities

• Program Strategy & Execution: Design and implement comprehensive outbound generation programs aligned with company/client revenue goals.
• Cross-Functional Collaboration: Partner closely with ERP and Partners, Sales Development Representatives (SDRs), Account Executives (AEs), and Sales Ops to define Ideal Customer Profiles (ICPs) and targeted outreach campaigns.
• Pipeline & Data Analytics: Monitor, analyze, and report on key performance indicators (KPIs)—including lead-to-opportunity conversion rates, pipeline velocity, and quota attainment.
• Team Leadership & Coaching: Manage, mentor, and scale a team of lead generation/sales support specialists or project contributors, driving daily activity and performance accountability.
• Tech Stack & Process Optimization: Oversee the utilization and integration of lead generation tools (e.g., Salesforce, HubSpot, LinkedIn Sales Navigator, ZoomInfo, Apollo Zntlr etc).
• Sales Enablement & Training: Develop playbooks, scripts, email sequences, and training materials to continuously improve outreach effectiveness.
• Ensure high quality work is produced
• Anticipate and solve any problems related to the program
• Conduct performance reviews and evaluate program
• Facilitate communication between relevant teams

Qualifications

• Education: Bachelor's degree in Business Administration, Marketing, Economics, IT or a related field (or equivalent practical experience).
• 4–6+ years of combined experience in IT program management, sales operations, B2B lead generation, or B2B sales development.
• Proven track record of scaling pipeline generation and hitting commercial targets in a fast-paced environment.
• Technical Proficiency: Deep familiarity with ERP platforms and lead intelligence/prospecting tools.
• Analytical Mindset: Strong data-analysis skills (Excel, BI dashboards) to segment data, forecast trends, and evaluate campaign ROI.
• Leadership & Influence: Demonstrated ability to lead cross-functional teams and influence stakeholders without direct authority.
• Communication: Exceptional written and verbal communication skills; comfortable presenting metrics and strategies to executive leadership.