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Product Marketing Manager, Tablets

Product Marketing Manager, Tablets

samsung electronics singapore pte. ltd.
5-8 Years
SGD 8,000 - 12,000 per month
  • Posted 3 days ago
  • Be among the first 10 applicants

Job Description

Position Summary

This role is responsible for driving the market share, revenue targets and profits for Samsung Tablets.

Role Responsibilities:

  • Manage product life cycle, product positioning, product benchmarking / comparison and pricing matters. This role will take the lead to drive Go-To-Market (GTM) plans and initiatives to increase Proud-To-Own and brand loyalty
  • Analyze competitors, market trends and identify gaps to grow market share for Samsung Tablets
  • Plan product roadmap, pricing strategy with HQ and communicate to all internal stakeholders and external customers.
  • Plan and lead end to end go-to-market strategy and new product launches, working closely with Sales, Marketing and Retail Marketing team to execute plans
  • Grow specific channel/account revenue whilst managing channel harmony (across all channels) for pricing/consumer offers and minimizing sales cannibalisation
  • Bridge between HQ and RHQ to ensure product & pricing needs and requests are met. Must be a strong communicator.
  • Work closely with Key Account Managers, Brand Marketing and SCM to drive sell out and execute co marketing campaigns with channel partners
  • Detailed forecast management to support business growth while optimising inventory holding
  • Provide regular management report with insights and recommendations to achieve business objectives and achieve sustainable growth
  • Seek out business opportunities for 3rd party partnerships to drive demand and visibility of Samsung Tablets

Role Requirements:

  • Degree holder with at least 5-7 years of relevant working experience in Product Management/Marketing
  • Have strong commercial sense and analytical mind
  • Must be a team player and strong influencing skills
  • Good communication and interpersonal skills
  • Proficient with MS Power Point, Excel, and Word
  • Excellent communication & collaboration skills

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