Product Insights Officer

This position is primarily responsible for turning market trends, customer feedback, competitor activities, and business data into actionable insights that drive smarter product decisions and business growth.

Key Responsibilities:

• Conduct research on local and international money transfer, remittance, payments, fintech, and related financial services markets.
• Monitor industry trends, emerging technologies, customer behaviors, regulatory developments, and new business models.
• Benchmark competitors and fintech providers in terms of product features, pricing, promotions, distribution channels, customer propositions, and service capabilities.
• Identify market gaps and emerging opportunities for new products and product enhancements.
• Analyze product performance using transaction volume, transaction value, revenue, customer usage, channels, partners, and other relevant business data.
• Identify performance trends, unusual patterns, growth opportunities, and potential reasons for increases or declines.
• Translate data into meaningful insights that explain product performance and recommend appropriate actions.
• Identify opportunities for new products, features, channels, partnerships, and customer propositions.
• Prepare initial product concept assessments covering customer needs, target markets, proposed solutions, competitive positioning, expected business impact, and potential risks.
• Support feasibility studies and business case development for new products and product enhancements.
• Assist Product Management in prioritizing initiatives based on potential value and strategic importance.
• Conduct post-launch assessments to evaluate whether product initiatives achieve their intended results.

Qualifications:

• Bachelor's degree in Business Administration, Marketing, Economics, Finance, Statistics, Data Analytics, or a related field.
• Preferably 2–5 years of relevant experience in one or more of the following areas:

Product Management

Research or Market Intelligence

Business or Data Analytics

Payments or Fintech

Banking or Financial Services

Remittance or Money Transfer

Strategy or Business Development

• Experience conducting market research, competitor analysis, product performance analysis, or business opportunity assessments is an advantage.
• Working knowledge of payments, remittance, fintech, banking, or financial services is preferred.