Responsible for formulating and implementing the company's public relations strategy.
Responsible for the maintenance of media relations, and maintain good relations with the media, by regularly or irregularly carrying out media relations maintenance activities.
Responsible for writing brand promotion and product press release independently, and have the ability to review and check media press release.
Responsible for handling the company's crisis public relations time, and participate in the handling of the company's major emergencies, and propose crisis public relations handling plans.
Organize large media conferences and some small media conferences of the company.
According to the overall plan for brand activities formulated by the company, set up the detailed implementation plans.
Responsible for the control and coordination of the implementation process of event to ensure that the project is implemented on time.
Responsible for maintaining good communication with the brand or products ambassador or KOL determined by the company, and ensuring the shooting of publicity materials.
Responsible for project summary and market feedback after the event.
Qualifications:
Education: Bachelor degree or above, major in marketing, automotive engineering, economics, or business management;
Professional experience: more than 3 years of related work experience in car sales and branding;
Rich media relationship establishment and maintenance capabilities;
Strong communication and coordination ability, planning ability and execution ability;
Strong ability to withstand pressure; strong subjective initiative, daring to innovate and break through;
