Are you a seasoned paid media strategist who knows how to turn clicks into real business results and lead a team to do the same Do you enjoy owning strategy across search and paid social, improving performance at scale, and mentoring specialists to do their best work If you're data-driven, detail-oriented, and thrive in an agency environment, we want to hear from you.
We're looking for an PPC Ads Team Lead with at least 5 years of hands-on experience managing paid media in an agency setting. This role is both strategic and hands-on, with responsibility for overseeing performance across multiple platforms while managing and supporting a team of Ads Specialists.
What You'll Be Doing:
- Leading strategy and execution for paid media accounts across Google Ads and Meta (Facebook & Instagram)
- Creating, reviewing, and optimizing campaigns across Google Search, Display, Performance Max, YouTube, Remarketing, and Meta Ads
- Overseeing and contributing to campaigns on additional platforms such as LinkedIn Ads, Reddit Ads, or others as client needs evolve
- Managing, mentoring, and supporting Ads Specialists on your team, including reviewing work, providing feedback, and helping them grow
- Writing and overseeing compelling ad copy and creative testing frameworks
- Performing and guiding keyword research, audience development, and account structuring best practices
- Monitoring performance and optimizing toward KPIs such as CTR, CPC, CPA, ROAS, and overall ROI
- Ensuring consistent processes, quality control, and best practices across all managed accounts
- Creating and reviewing reports and insights using Google Ads, Meta Ads Manager, Google Analytics, and related tools
- Collaborating with internal teams to align paid media strategies with client goals and broader marketing efforts
- Proactively identifying issues, troubleshooting underperforming campaigns, and developing improvement plans
- Staying up to date on platform updates, trends, and policy changes across paid search and paid social
Our Requirements:
- 5+ years of experience managing paid media campaigns in an agency environment
- Strong hands-on experience with both Google Ads and Meta (Facebook & Instagram) Ads
- Proven experience leading or managing Ads Specialists or junior team members
- Strong strategic understanding of campaign structure, bidding strategies, audience targeting, and advanced optimization techniques
- Demonstrated success with lead generation campaigns
- Experience managing monthly ad spend of at least $5,000 per account across multiple clients
- Excellent English communication skills, written and verbal
- Highly organized, proactive, and comfortable owning both strategy and execution
- Strong problem-solving skills and confidence making performance-driven decisions
- Experience with tools like Google Ads Editor, Meta Ads Manager, Google Tag Manager, and GA4
- Experience with LinkedIn Ads, Reddit Ads, or other paid media platforms is a bonus, not a requirement
We're excited to find someone who's not just executing campaigns, but leading strategy across paid search and paid social, developing talent, and driving consistent results for our clients. If you're ready to step into a leadership role and build something long-term, let's grow together!
