Overview:
The Product and Marketing Specialist will be responsible for assisting the Product and Marketing Manager in developing and implementing marketing programs to achieve broadband subscriber acquisition and revenue targets.
Functions:
- Help in the development, implementation and monitoring of broadband acquisition and switching programs to ensure achievement of subscriber acquisition and revenue targets.
- Obtain vital consumer insights and competitive information that will help in the development of programs through research, immersion with sales teams, fieldwork, and regular consumer interactions.
- Establish relationships and support sales channels to help achieve acquisition and revenue targets.
- Monitor local and international competitive environment to ensure that products and services are at par with the latest industry standards and trends.
- Collaborate with key stakeholders in Brand Marketing, Sales, Customer Experience, Finance, IT, Digital Team, CVM and Analytics, Device and SIM Management and other cross-functional teams to execute go-to-market plans and initiatives.
- Handle other special projects that may arise.
Key Performance Indicators
- Execute on-ground initiatives for leads generation
- Launch and monitor promotional offers
- Acquisition and Subscriber Base Targets
- Brand Health – Awareness and Consideration
Employment Standards
- Proficient with Microsoft Office, including Microsoft Word, Excel, and Power Point
- Great communication (written and verbal) skills
- Proficient in English & Filipino
- Team player
- Patient
- Solutions-oriented
- Can think of outside the box
- Fast learner
- Analytical
- Challenger spirit
- Organized
- Has the ability to handle multiple projects at the same time
Job Skills & Qualifications
Required:
- Bachelor's Degree holder. (Plus if the Major is in Marketing, Business, Management or Data Science.)
- Previous experience that provides the knowledge, skills, and abilities to perform the job, comparable to 2-3 years in telco or related service industries where subscriptions are involved.
NOTE: We regret to inform that only shortlisted candidates will be notified.
