Job Description

The Partnerships Officer supports the development and execution of strategic partnerships across the Mall-Based Business Units (MBBUs). The role is responsible for identifying and matching potential partners with relevant MBBU opportunities, managing the partnership pipeline and trackers, coordinating with Business Units and external partners, supporting proposal development, and ensuring partnership initiatives progress from opportunity identification through execution and renewal. The Partnerships Officer works closely with the VP-MBBU Partnerships and serves as the day-to-day coordination point for partnership activities across MBBUs.

DUTIES & RESPONSIBILITIES

Partner Research and Matching

Research and identify prospective partners, brands, industries, and emerging categories relevant to MBBU audiences and business priorities
Match potential partners with appropriate MBBUs, assets, events, customer segments and commercial opportunities
Identify opportunities for partners to activate across multiple MBBUs and SM touchpoints
Maintain an updated masterlist of priority partners, categories, contacts, existing relationships, and identified opportunities
Coordinate with Business Units, Corporate Sales, and Sponsorships to check existing relationships, active discussions, and account ownership before partner outreach

Partnership Pipeline & Tracker Management

Own and maintain the master MBBU Partnerships pipeline and related trackers
Track opportunities from initial lead through proposal, negotiation, contracting, activation, completion and renewal
Maintain accurate information on partner, account owner, opportunity, MBBUs involved, commercial value, status, next steps, deadlines, and renewal dates
Follow up with internal stakeholders on outstanding actions and flag stalled opportunities, conflicts, deadlines, and issues requiring escalation
Prepare regular pipeline and status reports for the VP-MBBU Partnerships

Partnership Development & Proposal Support

Support the development of partner proposals, presentation, commercial packages, and cross-MBBU recommendations
Work with Business Units to consolidate relevant assets, rates, audience information, availability, and activation requirements
Customize partnership opportunities based on partner objectives and business relevance.
Maintain updated partnership decks, templates, asset inventories, rate cards, case studies, and other selling materials
Support preparation for partner meetings, presentations, site visits, and negotiations

Partner & Business Unit Coordination

Serve as the day-to-day coordination point between partners, Business Units, and relevant internal teams
Coordinate meetings, requirements, timelines, deliverables, approvals and next steps
Maintain clear documentation of discussions, commitments, responsibilities, and deadlines
Work closely with Marketing, Corporate Sales, Sponsorships, Operations, Finance, Legal and other relevant teams to facilitate partnership requirements
Maintain responsive and professional communication with partners throughout the partnership lifecycle
Escalate issues, delays, conflicts, and decisions requiring management intervention

Partnership Execution & Governance

Coordinate approved partnerships from confirmation through implementation and completion
Monitor partnership timelines and ensure agreed partner and SM deliverables are completed
Coordinate contracts, approvals, billing requirements, branding materials, and other necessary documentation with relevant teams
Ensure partnership activities comply with approved commercial terms, processes, brand standards, and governance requirements
Maintain complete and organized records of proposals, agreements, approvals, correspondence, and proof of execution

Performance, Renewal & COE Support

Track agreed partnership deliverables and consolidate available performance results
Prepare post-activation summaries, partner feedback, learnings, and renewal recommendations
Monitor contract expirations and renewal opportunities
Document successful partnership models and opportunities that can be replicated across other MBBUs
Support the VP-MBBU Partnerships in maintaining partnership frameworks, templates, tools, standards, and best practices as part of the MBBU Partnerships Center of Excellence

EXPERIENCE & EDUCATIONAL REQUIREMENTS

Graduate of any 4-year degree: Marketing, Business Administration, Communications, Management, or a related field
Relevant experience in partnerships, business development, account management, marketing, sponsorships, sales support, or project management
Strong organizational and project management skills with excellent attention to detail
Strong research, analytical, written and verbal communication skills
Ability to coordinate effectively with multiple internal and external stakeholders
Proficiency in MS Office and other related productivity tools
Experience in retail, entertainment, leisure, events, media, advertising, or consumer-facing businesses is an advantage

WORK LOCATION