Partner Marketing Manager

About the job

The Partner Marketing Manager is responsible for driving revenue for Home Credit's POS business and its products by leveraging on the company's Commercial Partners. This function seeks growth through collaborative advertising and brand marketing opportunities with Commercial Partners in assigned categories—Brands, Retailers, Regional Accounts, New Commodities.

The role co-leads the Partner Marketing function with his peers and superiors in strategizing, developing and implementing mutually beneficial collaborative co-branded campaigns with identified Commercial Partners. It involves Commercial Partner campaign ideation, internal coordination, project execution and performance tracking. This entails in-depth familiarity with Home Credit's Point-of-Sale (POS) products, Commercial Partner's marketing activities to effectively promote our products across their major launches, online and offline campaigns, PR and other BAU marketing efforts. The function also calls for business development to be able to redirect Partner Marketing dollars into joint efforts with Home Credit.

The role works cross-functionally with Sales (in conjunction with the assigned category/ies), Sales Back Office and Marcomm teams such as Campaigns, Brand, Social Media, Creatives, PR, and Digital Marketing to help deliver on agreed targets. He/she will champion joint marketing efforts with strategic Partners to drive commercial objectives such as acquiring new customers and achieving incremental volume growth for Home Credit and consequently for our Partners as well.

What You'll Do:

• Influence total POS business growth by driving the increase in contract volume/value with Partners in the assigned category/ies—Brands and New Commodities.
• Conceptualize, develop and co-present (with Sales) professional pitch proposals to key Commercial Partners in assigned category/ies.
• Lead the ideation, development and delivery of co-branded Partner Marketing campaigns through Home Credit and/or Partner channels such as social media, owned digital assets, point-of-sale merchandising, OOH, paid ads through digital marketing, and on-ground activations, where applicable.
• Liaise with cross-functional teams— Creatives, Campaigns, Brand, Social Media, PR, Digital Marketing and Analytics—for Partner Campaign planning, ideation, communication development, implementation, monitoring and post-mortem reporting.
• Evaluate campaigns launched with Partners and recommend improvements.
• Educate partners with relevant Home Credit products and developments to guide them on best practices to drive shared business objectives.
• Maintain positive and productive relationship with partners and gain familiarity on their product roadmaps, marketing activities.
• Raise collaborative Partner Marketing funds with Partners with the aid of Sales to augment Home Credit-initiated campaigns.
• Regular recording of Partner Marketing budget transactions for reporting.
• Weekly updating of Project Lists and Mancomm Updates.
• Day-to-day account-based marketing administration with Sales counterparts.

What You Need to Have:

• With at least 6 years of experience in Marketing, preferably with a background in B2B & B2B2C marketing from TMT industries.
• Has employed multi-discipline approach to marketing with experience in 4Ps, branding, marketing analytics, social media, digital marketing, ATL and BTL
• Excellent organizational skills and ability to work across departments and functions
• Background in account management or agency work is an advantage
• Knowledge of the Financial Services Industry

Job Perks You'll Enjoy:

• Permanent dayshift schedule
• Up to 20% variable performance-based bonus
• HMO on Day 1 and HMO dependents coverage including same-sex partners
• Access to mental health and wellness partners
• Wellness Leaves and Birthday Leave
• Internal career mobility options
• Local and international learning opportunities

Empower Filipinos with innovative financial solutions at Home Credit Philippines. Click Apply Now and join a company where there are #NoSmallRoles and everyone is important.

At Home Credit Philippines, we believe that everyone has something special to offer. Our motto No Small Roles, Everyone is Important is at the heart of everything we do. We think diversity makes our company better and every single job and person here plays a big part in our success.

We're all about creating a welcoming place where everyone feels valued for who they are. This means we make sure that everyone, no matter their background or what they look like, gets a fair chance at jobs, training, and promotions. When it comes to hiring, everyone gets a fair look. It doesn't matter where you're from, what you believe, who you love, whether you have a disability, or any other or any other condition protected under Philippine laws. If you meet the job requirements, you have a chance to get the job.

Come join us at Home Credit, where diversity fuels our innovation. Here, there are #NoSmallRoles and #EveryoneisImportant.