Job title:Part-Time Creative Specialist
Employment Type:Part-Time - Remote
Job Description
How youll make an impact
As a Part-Time Creative Specialist, you will be the visual voice of the brand. Youll create and produce compelling original videos, static images, and graphic content tailored to professional nail industry audiences helping the client stand out in the U.S. market and drive higher engagement and conversions through mobile-first, performance-driven creatives.
Role Overview:
The client is a professional nail product brand targeting nail salons and beauty supply stores in the United States. They are looking for a creative specialist who can produce fresh, high-quality video edits and graphic ad creatives that resonate with American beauty professionals.
This part-time role (20 hours/week) is ideal for someone with strong video creation, editing, and graphic design skills who understands social media content performance and can consistently deliver polished, on-brand originals.
Key Responsibilities:
Creative Development
- Conceptualize, create, and edit original videos and static graphic ads for Meta (Facebook/Instagram) and TikTok.
- Design mobile-optimized creatives with clear, readable text and compelling visuals.
- Draw from the clients existing website content, social media assets, and brand materials as a resource, while also developing fresh, original content from scratch.
- Ensure all creatives reflect the client's brand identity and resonate with a U.S. professional beauty audience.
Production & Output
- Produce a consistent volume of new creatives weekly (target: 810 per week) to support ongoing ad testing.
- Maintain high-quality standards while meeting deadlines and campaign schedules.
Collaboration & Strategy Alignment
- Collaborate with the Ads Manager to align creatives with current campaign objectives and audience targeting.
- Adapt and iterate creatives based on performance feedback and testing insights.
Asset Management
- Organize and maintain the brands creative asset library for efficient access and scalability.
Photography & Videography Support
- Enhance the clients website and Amazon listings through professional videography, and refinement of existing images.
- Utilize AI-powered image and video tools to create and enhance visual content for ads, listings, and social media at scale.
Required Experience:
- Minimum 2 years of experience in video editing and graphic design for social media or digital advertising
- Proficiency in video editing tools (Adobe Premiere Pro, CapCut, or equivalent)
- Proficiency in graphic design tools (Adobe Photoshop, Illustrator, or Canva Pro)
- Proficient in AI tools for generating and enhancing image graphics and video content (e.g., Google Gemini, Midjourney, etc)
- Experience creating content for Meta (Facebook/Instagram) ads or organic social
- Strong portfolio demonstrating social media ad creatives or branded content
Preferred Qualifications:
- Experience creating content for beauty, cosmetics, or wellness brands
- Familiarity with ad performance metrics and how creative impacts CTR and conversions
- Experience with UGC-style (user-generated content) video editing for ads
- Knowledge of current social media trends relevant to the beauty/nail industry
- Basic motion graphics or animation skills
What Youll Bring to the Team:
- Creative eye with a strong sense of visual storytelling and brand consistency
- Ability to produce high-quality output efficiently and meet weekly delivery targets
Whats Not aGood Fit
This role may not be suited for candidates who:
- Have no experience with AI image or video generation tools and are unwilling to learn and integrate them into their creative workflow
- Has no experience creating ads or content for social media platforms
Schedule & Location Setup
Location:Fully Remote
Schedule:9am-1pm EST (10pm-2am PH time)
Work days:Monday to Friday
