Join GrowthAssistant and level up your media buying career!
We're looking for a high-performing Paid Social Specialist (Meta Ads & App Growth) to execute and manage high-volume campaigns for a fast-growing, U.S.-based fintech mobile app. In this role, you will be the eyes on the ball, managing daily executions in Ads Manager, monitoring million-dollar budgets, and ensuring every dollar is spent efficiently to drive app installs and conversions.
This is your chance to grow with a forward-thinking company while enjoying a permanent work-from-home setup, competitive pay, and a range of bonuses and benefits.
Compensation & Perks
Salary: Final offer based on skills and experience matched to role requirements
Work Setup: 100% permanent work-from-home
Schedule: U.S. Business Hours (EST-aligned)
Bonuses:
- $25 monthly perfect attendance bonus
- Performance bonus
- Anniversary bonus (5,000 at 1 year; 10,000 at 2 years)
- $300 referral bonus per successful hire
Paid Parental Leave
Paid Time Off:
- 7 holiday PTO days/year
- 6 regular PTO days/year
Health Coverage: Comprehensive HMO plan
What You'll Do
- Campaign Execution: Manage day-to-day execution in Meta Ads Manager, specifically focusing on app install and conversion-optimized campaigns.
- Rapid Ad Rotation: Upload ads, rotate creatives, and update copy quickly to align with real-time cultural events (e.g., Oscars, March Madness).
- Performance Monitoring: Track KPIs daily (and hourly) to spot pacing issues, ad fatigue, or anomalies before they impact ROI.
- Data Reporting: Monitor and report on key metrics including Cost per Checkout, ROAS, CPA, and CTR.
- Account Hygiene: Maintain strict QA protocols to prevent costly execution errors in a high-stakes, high-spend environment.
- Micro-Optimizations: Collaborate with the internal strategy lead to execute data-driven optimizations and improve account scale.
What We're Looking For
- 3+ years of hands-on experience in Meta media buying or paid social execution.
- App Growth Expertise: Proven experience driving results for app installs, mobile gaming, or subscription-based apps.
- Technical Mastery: Strong proficiency in Meta Ads Manager and the ability to interpret complex performance data.
- Low-Error Mindset: High attention to detail with a zero-mistake working style in high-spend environments.
- Communication: Excellent English skills for summarizing findings and delivering actionable insights to stakeholders.
- Operational Reliability: Ability to work full EST-aligned hours for daily team syncs.
- Nice to have: Experience with $1M+ daily spend environments or the Fintech/Financial Services industry, and familiarity with AI tools for reporting and workflow automatio
Why You'll Love Working Here
At GrowthAssistant, you'll collaborate with a diverse, talented team, sharpen your skills with global clients, and make an impact in your career. We value your growth and recognize your contributions every step of the way.
Apply today and take the next step in your career with GrowthAssistant!
