Paid Media Specialist (Meta) | AU Marketing Services Remote, PH-Based Only

Obsessed with performance metrics and scaling winning campaigns

This is a hands-on Meta-focused role where execution, optimization, and commercial impact matter.

The Opportunity at a Glance

A growing Australian marketing and growth consultancy is seeking a Paid Media Specialist (Meta) to own the execution and performance of Facebook and Instagram advertising campaigns. The business helps service-based organizations maximize recurring revenue, strengthen brand presence, and improve client retention through structured systems and high-performance marketing execution. As paid media continues to scale, they require a specialist who can take full ownership of Meta campaign delivery while collaborating closely with strategy and account teams. This is a delivery-focused role with long-term growth potential for someone who demonstrates leadership capability.

How You'll Make an Impact

You will own Meta campaign performance end-to-end from setup to optimization to reporting and insights.

Meta Campaign Execution

• Set up, launch, and manage Meta advertising campaigns across Facebook and Instagram
• Build structured campaigns including audiences, creatives, placements, and budgets
• Implement structured testing frameworks across creative, messaging, and audience segments
• Manage campaign pacing and budget allocation

Monitoring & Optimization

• Monitor campaigns daily and optimize toward key KPIs (CPA, ROAS, CTR, CPL)
• Identify underperforming elements and implement corrective strategies
• Scale high-performing campaigns strategically
• Adjust targeting and creative direction based on data insights

Reporting & Insights

• Prepare clear, structured performance reports
• Translate campaign data into actionable recommendations
• Maintain dashboards and consistent reporting cadence
• Provide performance insights to account managers and leadership

Collaboration & Strategy Support

• Work closely with account managers and strategists
• Align campaign execution with broader marketing objectives
• Provide creative feedback based on performance data
• Support campaign planning through data-backed insights

Process & Growth

• Contribute to paid media workflow improvements
• Support documentation of best practices
• Demonstrate initiative and leadership potential as the paid media function scales

What We're Looking For - You're the Perfect Fit if You:

(Non-negotiable requirements)

• Are based in the Philippines and seeking a full-time remote role
• Have proven experience managing Meta advertising campaigns end-to-end
• Have strong understanding of campaign setup, audience building, optimization, and scaling
• Are confident analyzing performance data and translating insights into action
• Are comfortable working in a fast-paced, performance-driven environment
• Have strong written and verbal communication skills
• Can take ownership of performance outcomes independently

What Sets You Apart - You'll Shine Even Brighter With:

• Experience running paid campaigns targeting the Australian market
• Exposure to additional paid channels (Google Ads, YouTube, LinkedIn)
• Experience mentoring or supporting junior team members
• Familiarity with CRM and funnel platforms such as GoHighLevel or HubSpot
• Ambition to grow into a senior or leadership position

Work Schedule & Employment Terms

Full-Time | Monday to Friday (Australian business hours)

Remote role for Philippine-based candidates only

Fully compliant PH employment — including taxes and government contributions

Perks & Benefits from Day 1

• HMO with 1 free dependent
• Life insurance
• Paid leave credits
• Government-mandated benefits including 13th month pay
• Work-from-home equipment provided