National Sales Director

About the Role:

We are looking for an experienced and results-driven Sales Director to lead our business growth and strengthen our market presence in the Philippines.

The Sales Director will be responsible for developing and executing strategies that drive sales growth, expand market share, and build strong relationships with distributors, contractors, engineers, building and project owners, and other key stakeholders.

The ideal candidate brings a strong understanding of the Philippine building and DIY sectors, a proven track record in business development and sales leadership, and the ability to build and lead high-performing teams.

Qualifications & Experience

• Bachelor's degree in Engineering, Business, Marketing, or a related field from a reputable university.
• At least 7 years of successful leadership experience, preferably within the building, construction, hardware, DIY, or related industries.
• Strong knowledge of the Philippine market, including customer behavior, industry trends, competitive dynamics, and regulatory environment.
• Proven track record in sales leadership, business development, and market expansion.
• Demonstrated ability to develop and execute effective business and go-to-market plans.
• Strong negotiation, relationship-building, and stakeholder management skills.
• Experience developing and managing long-term relationships with distributors, contractors, partners, and other key customers.
• Strong leadership skills with the ability to build, motivate, and manage high-performing teams.
• Strategic thinker with strong commercial and analytical capabilities.
• Ability to work independently, make sound business decisions, and operate effectively in a fast-paced environment.
• High level of professionalism, integrity, and business ethics.
• Proficient in Microsoft Office and CRM systems, with strong presentation skills.

Key Responsibilities:

Market Analysis & Strategy Development

• Identify market opportunities, emerging trends, and competitive dynamics in the Philippines.
• Develop and execute comprehensive business strategies and go-to-market plans to drive sustainable growth.
• Monitor market developments and translate insights into actionable commercial strategies.

Business Development

• Identify, evaluate, and develop relationships with distributors and strategic business partners.
• Expand the company's market presence through effective channel development and partnership strategies.
• Build and maintain relationships with local trade organizations and professional associations.
• Coordinate with regional and head office teams on system implementation, standards, processes, and technical matters.

Sales Growth & Customer Development

• Lead the end-to-end sales process, from project identification and planning through design, specification, bidding, and purchase order closure.
• Develop strong relationships with contractors, engineers, building and project owners, and other key decisionmakers.
• Manage and expand the distributor network while developing effective channel strategies.
• Drive consistent sales growth through customer acquisition, business development, and account management.
• Prepare and present regular business performance reports and market updates to senior management.

Team Leadership

• Build, lead, and develop a high-performing sales team across relevant market segments and territories in the Philippines.
• Provide coaching, mentoring, and development opportunities to team members.
• Establish clear objectives and performance expectations and drive accountability.
• Ensure compliance with applicable Philippine laws, regulations, and company policies.
• Identify and proactively manage business risks.