Channel Marketing Foundations
- Manage and execute the offline event, ex: channel event, campus event, product launch which is hold by MSI or other vendors (ex. NVIDIA PH, Intel PH)
- Develop and execute channel marketing plans aligned with overall brand and sales strategies
- Organize or support local events, trainings, or product launches with partners
- Handle partner marketing requests and ensure compliance with brand guidelines
- Coordinate promotional campaigns, co-branded assets, and in-store or online merchandising
- Monitor and analyze marketing performance (ROI, traffic, conversion, etc.) and provide regular reporting
- Manage and support marketing initiatives with key channel partners
- Conduct MSI concept stores visit periodically
- Make sure POSM, wall modules or any shop decorations are in good condition
- Prepare and manage shop decoration, product display, POSM in retailers, based on company guidelines
Social Media/KOL:
- Research & propose KOLs and media to spread out products concept, sale promotion
- Maintain close relationship with KOL and media for product review, events, and other exposures
- Brainstorm ideas & content to coop with KOLs
- Knowing IT/Fashion media to build long term plan
Project
- Planning & executing on coop project with third parties, ensure to meet partner's KPI
- Planning & executing on online/offline event for Gaming/Creator/Office worker
- Offline event support during the weekend or holiday if any
- Weekly report, monthly report and other project report/POE submission on time
- Other projects assigned by MSI HQ Manager
