Are you a data-obsessed Paid Ads Specialist who loves scaling campaigns and turning insights into growth
Our client is a fast-growing digital marketing agency looking for a strategic, hands-on Paid Media Strategist to manage, optimize, and scale high-performing digital campaigns across Meta and Google (with exposure to TikTok, Amazon, and more).
This role is perfect for someone who thrives in a fast-paced agency environment, loves solving problems with data, and knows how to blend creative strategy with analytical rigor.
Compensation & Perks
Salary:Final offer based on skills and experience matched to role requirements
Work Setup: 100% permanent work-from-home
Bonuses:
- $25 monthly perfect attendance bonus
- Performance bonus
- Anniversary bonus (5,000 at 1 year; 10,000 at 2 years)
- $300 referral bonus per successful hire
Paid Parental Leave
Paid Time Off:
- 7 holiday PTO days/year
- 6 regular PTO days/year
Health Coverage: Comprehensive HMO plan
What You'll Own
1) Strategic Campaign Planning
- Develop and refine paid media strategies primarily across Meta and Google
- Align campaign plans with client goals, revenue targets, and growth objectives
- Identify scaling opportunities and performance levers
2) Campaign Execution & QA
- Build, launch, and manage campaigns with precision
- Ensure proper audience targeting, creative implementation, tracking, and platform QA
- Manage Google Merchant Center feeds (if applicable)
3) Performance Monitoring & Optimization
- Track KPIs daily and proactively optimize toward CPA, ROAS, and revenue goals
- Develop consistent performance reports with actionable insights
- Ensure tracking integrity using:
- Google Tag Manager (GTM)
- Google Analytics 4 (GA4)
- Platform pixels & APIs (including Meta CAPI)
4) Cross-Functional Collaboration
- Partner closely with strategy, creative, and account teams
- Contribute performance insights to inform creative testing and iteration
- Stay ahead of platform changes and emerging trends
5) Budget & Forecast Management
- Monitor pacing and ensure efficient spend allocation
- Forecast performance and adjust budgets strategically
What We're Looking For
- Bachelor's degree in Marketing, Advertising, or equivalent experience
- 3+ years of hands-on paid media experience (Meta, Google, TikTok, etc.)
- Current Google Ads Certification (must maintain certification)
- Strong analytical skills with deep understanding of attribution and optimization
- Experience managing multiple campaigns simultaneously
- Excellent communication skills and ability to collaborate cross-functionally
Nice-to-Have
- Experience in a digital agency environment
- Google Merchant Center setup & management experience
- Background in direct-response, eCommerce, or acquisition marketing
- Familiarity with structured creative testing frameworks
Key Competencies That Set You Apart
- Strategic Thinker You understand how media decisions drive overall growth
- Data-Driven You turn numbers into insights and insights into action
- Detail-Oriented You care deeply about tracking accuracy and clean setup
- Adaptable You thrive in a rapidly evolving ad landscape
- Collaborative You enjoy working alongside creative and strategy teams
Why This Role is Different
This isn't just campaign management.
You'll help shape strategy, influence creative direction, and directly impact revenue growth for ambitious brands. If you love scaling accounts, digging into performance data, and continuously improving results this role was built for you.
Why You'll Love Working Here
At GrowthAssistant, you'll collaborate with a diverse, talented team, sharpen your skills with global clients, and make an impact in your career. We value your growth and recognize your contributions every step of the way.
Apply today and take the next step in your career with GrowthAssistant!
