About Dentsu Global Services
We are Dentsu Global Services (DGS). We are an integrated global capability delivering world-class, agile services across the dentsu network. With over 7000+ experts in India and the Philippines, we come together to enable innovative solutions that unlock new opportunities for growth and business transformation. From modern creativity to media optimization to transforming customer experiences, we mobilize according to our clients unique needs to deliver truly integrated services.
The role
Own the performance, quality, and growth of the Philippines Paid Social Delivery Team. This is an operational and demand-generation leadership role, not a strategy role.
The team executes paid social campaigns for dentsu markets worldwide and is dentsu's designated global TikTok delivery hub—a position created because TikTok delivery cannot run out of the primary India hub.
The Lead is accountable for zero-defect delivery, utilisation and capacity, people leadership and retention, winning new work from markets to fuel growth, scaling the TikTok capability, and driving the team's shift to AI-supported ways of working.
Delivery & Operational Excellence
- Own day-to-day delivery quality across all paid social engagements (Meta, TikTok, and other platforms) to a zero-defect standard
- Enforce the Internal Quality Assurance (IQA) process without exception; no work ships outside QA
- Own utilisation, capacity planning, and resourcing hygiene against agreed thresholds
- Set goals, SLAs, and standards, and hold the team accountable
- Act as the senior escalation point for delivery, resourcing, and quality issues
Growth & Demand Generation (Internal Sales)
- Grow the PH hub by winning work from dentsu markets; act as the hub's internal salesperson
- Build trusted relationships with market stakeholders; proactively pitch capability and capacity
- Convert stakeholder confidence into committed delivery volume
- Identify growth opportunities across markets and accounts, and close them
- Scale the global TikTok hub based on demand—grow headcount and markets served
- Partner with Talent Acquisition to staff against demand (TA owns sourcing; Lead owns demand generation)
People Leadership & Culture
- Lead, coach, and develop the team; balance motivation with accountability
- Foster a culture of empathy with high performance standards
- Build leadership bench strength and succession plans
- Drive retention, career progression, and readiness
Stakeholder & Hub Allignment
- Act as the senior delivery counterpart to the DGS India Media Hub
- Align ways of working, standards, and tools across hubs
- Maintain working overlap with US and global markets during operating hours
- Represent the PH Paid Social Team in global delivery and operational reviews
AI & Capability Uplift
- Lead the shift to AI-supported ways of working in paid social delivery
- Identify, test, and implement AI tools and workflows to improve speed, quality, and capacity
- Upskill the team's AI proficiency; partner with L&D for structured training and certification
- Position AI as a growth enabler, not a threat
- Drive AI adoption as a competitive advantage in efficiency and process optimisation
Success Measures
- Utilisation and bench health within agreed thresholds
- IQA pass rate / defect rate (target: zero defects)
- India hub and market stakeholder satisfaction
- TikTok hub growth (headcount, markets served, output)
- Talent retention, progression, and time-to-productivity
- AI adoption and proficiency across the team
Qualifications / Success Profile
- Senior Paid Social / Performance Delivery Leader with strong Meta and TikTok expertise at scale
- Proven people leader with experience managing both managers and individual contributors
- Strong operational discipline (QA rigor, utilisation management, zero-defect mindset)
- Effective internal seller with ability to win stakeholder confidence and drive demand
- Experienced in regional/global delivery models (offshore, delivery centers, or GCC preferred)
- Demonstrated AI fluency and ability to drive transformation
- Strong, credible leadership presence—empathetic yet firm on standards
- Willing to work mid-shift (3:00 PM – 12:00 AM PHT) and partial RTO (1–2 days/week in Makati)
Innovating to Impact
At DGS, our diverse and inclusive culture empowers our employees to bring their whole selves to work, fostering innovation and delivering better outcomes for our people, clients, and communities. This culture is key to driving sustainable, transformative results across the business.
We actively encourage applications from people with disabilities and from individuals of all ages, backgrounds, nationalities, and cultures. If you want to be part of a global network where opportunities are limitless, we look forward to welcoming you.
Next Steps
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