Job Description
- Manage end-to-end execution of KOL livestream projects, from planning to post-stream reporting.
- Coordinate with internal teams and external stakeholders to finalize brand and SKU lineups per
livestream.
- Ensure all merchandising (MD) processes are completed accurately and on time before each stream.
- Work closely with KOLs and creator teams to align on stream content, talking points, and promotional
highlights.
- Monitor stream timelines, troubleshoot issues in real-time, and ensure smooth livestream operations.
- Track and analyze stream performance data to provide actionable insights and improvements for
future campaigns.
- Collaborate with marketing and commercial teams to integrate livestream efforts with broader
campaign goals.
Requirements
- 5+ years of experience in partnerships, influencer marketing, business
development, or account management—preferably in e-commerce or digital
marketing.
- Hands-on experience managing end-to-end KOL livestream projects, from
planning to post-stream analysis.
- Strong network and understanding of KOLs, MCNs, and influencer agencies in the
Philippines.
- Proven skills in negotiation, contract management, and strategic partnerships.
- Excellent communication and stakeholder management skills, with experience
coordinating internal and external teams.
- Highly organized and detail-oriented; able to manage multiple projects and ensure
timely merchandising (MD) execution.
- Data-driven mindset with experience in tracking stream performance, analyzing
results, and generating actionable insights.
- Familiar with social media ad boosting, affiliate marketing, and paid media
performance analysis.
