Marketing Specialist
- Posted 2 months ago
- Be among the first 10 applicants
Job Description
Duties & Responsibilities
Marketing Strategy & Campaigns
Marketing Strategy & Campaigns
- Assist in planning and executing marketing campaigns to promote e-bike models, accessories, and services
- Support product launches, promos, and seasonal campaigns
- Coordinate with Sales and Channel teams to align marketing activities with dealer needs
- Manage and create content for social media platforms (Facebook, Instagram, TikTok, etc.)
- Assist in content planning, posting schedules, and basic analytics
- Coordinate with designers, photographers, and videographers for marketing materials
- Ensure consistent brand messaging across all marketing materials
- Prepare marketing collaterals (brochures, posters, dealer kits, online assets)
- Handle basic copywriting for ads, captions, email blasts, and announcements
- Conduct market and competitor research (pricing, models, trends)
- Monitor campaign performance and prepare marketing reports
- Gather customer and dealer feedback to improve marketing strategies
- Assist in organizing roadshows, test rides, trade events, and dealer activations
- Coordinate with partners and suppliers for event requirements
- Support influencer, community, and brand partnership activities
- Bachelor's degree in Marketing, Communications, Business, or related field
- At least 1-2 years of experience in marketing, digital marketing, or brand support
- Experience in automotive, motorcycle, e-bike, or lifestyle brands is an advantage
- Strong written and verbal communication skills
- Knowledge of social media platforms and trends
- Basic skills in content creation, copywriting, and analytics
- Proficient in MS Office / Google Workspace
- Familiarity with digital ads (Facebook Ads, Google Ads) is a plus
- Creative, detail-oriented, and organized




