Job Description
Duties & Responsibilities
Marketing Strategy & Campaigns
Assist in planning and executing marketing campaigns to promote e-bike models, accessories, and services
Support product launches, promos, and seasonal campaigns
Coordinate with Sales and Channel teams to align marketing activities with dealer needs
Digital & Social Media Marketing
Manage and create content for social media platforms (Facebook, Instagram, TikTok, etc.)
Assist in content planning, posting schedules, and basic analytics
Coordinate with designers, photographers, and videographers for marketing materials
Brand & Communications
Ensure consistent brand messaging across all marketing materials
Prepare marketing collaterals (brochures, posters, dealer kits, online assets)
Handle basic copywriting for ads, captions, email blasts, and announcements
Market Research & Reporting
Conduct market and competitor research (pricing, models, trends)
Monitor campaign performance and prepare marketing reports
Gather customer and dealer feedback to improve marketing strategies
Events & Partnerships
Assist in organizing roadshows, test rides, trade events, and dealer activations
Coordinate with partners and suppliers for event requirements
Support influencer, community, and brand partnership activities
Job Requirements
Bachelors degree in Marketing, Communications, Business, or related field
At least 1-2 years of experience in marketing, digital marketing, or brand support
Experience in automotive, motorcycle, e-bike, or lifestyle brands is an advantage
Strong written and verbal communication skills
Knowledge of social media platforms and trends
Basic skills in content creation, copywriting, and analytics
Proficient in MS Office / Google Workspace
Familiarity with digital ads (Facebook Ads, Google Ads) is a plus
Creative, detail-oriented, and organized