Marketing & Social Media Executive

Job Summary

We're looking for a Marketing & Social Media Executive who is passionate about marketing, eager to learn, and excited to grow with the company. You'll have the opportunity to explore different areas of marketing, turn ideas into engaging content, and gain hands-on experience across campaigns, social media, events, and retail.

Responsibilities

1. Campaign & Marketing Execution

• Support and execute campaigns across social media, digital, email, events, and retail promotions.

• Coordinate campaign timelines, materials, launches, and promotions.

• Suggest ideas to grow brand awareness and engagement.

2. Social Media Management

• Manage Instagram, Facebook, TikTok, and RedNote (Xiaohongshu), including content planning, scheduling, and publishing.

• Monitor trends and engage with customers through comments and messages with patience and professionalism.

• Maintain a consistent brand identity and tone.

3. Content Creation

• Create graphics, short-form videos, and promotional content using Canva, Adobe Creative Suite, CapCut, or similar tools.

• Support photoshoots, video production, and development of campaign assets.

4. Events, Launches & Coordination

• Support product launches, collaborations, events, and retail promotions.

• Coordinate with internal teams, vendors, agencies, and partners to ensure smooth execution.

5. Performance Tracking

• Track social media and campaign performance, KPIs, and engagement.

• Provide basic reporting and insights to improve future campaigns.

Requirements

• Diploma or degree in Marketing, Communications, Design, Business, or a related field.

• Minimum 2 years of relevant experience in marketing, social media, content creation, or a related field.

• Have knowledge in Meta Business Suite is required.

• Familiarity with Canva, Adobe Creative Suite, CapCut, or similar tools.

• Strong communication and organisational skills.

• Creative, detail-oriented, and able to manage multiple projects and deadlines.

• Proactive, adaptable, and comfortable working independently or as part of a team.

• Curious and trend-aware, with a strong interest in social media and content creation.

Bonus Skills

• Photography, videography, or video editing experience.

• Strong interest in both physical and e-commerce retail, collectibles, lifestyle products, and emerging consumer trends is a plus.

• Experience with events, brand collaborations, or product launches.

• Basic understanding of social media analytics and digital marketing performance.