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Job Description
Fenyx delivers growth and performance for brands. We combine digital strategy and marketing analytics with A.I. and data-driven design to drive revenue growth for brands.
We are
- Disciplined with data
- Fierce with innovation
- Committed to excellence
We are Fenyx.
Role OverviewA successful Marketing Operations Manager will own our MarTech stack architecture, drive AI enablement across agency teams, oversee technical ad operations, and optimize cross-departmental workflows to drive scale and performance. Positioned as a core operational leader beneath the executive team, you will bridge the gap between digital strategy, performance media, and technical infrastructure to build scalable, error-free operational pipelines
This includes, but is not limited to:
MarTech Stack Ownership- MarTech Architecture & Governance: Own, evaluate, administer, and maintain the agency's end-to-end marketing technology stack (CRM, marketing automation, attribution tools, and project management platforms) to ensure maximum efficiency and data integrity
- Tool Stack Optimization & Vendor Management: Audit software utilization, manage vendor relationships, eliminate redundant software costs, and lead new platform integrations
- AI Integration & Workflow Enablement: Champion and implement AI-driven automation, agentic workflows, custom GPTs, and LLM toolkits across media buying, content production, and analytics operations to accelerate team output
- AI Training & Team Enablement: Train and upskill internal specialists and coordinators on AI workflows, standardized software toolkits, and emerging marketing technologies
- Technical Ad Operations Governance: Oversee pixel architecture, Server-Side Tracking, Google Tag Manager (GTM), Conversion API (CAPI) integrations, and UTM parameters across Meta, Google, TikTok, and programmatic channels
- Workflow Engineering & SOP Standardization: Design, document, and enforce Standard Operating Procedures (SOPs) across departments to streamline handoffs between strategy, media buying, creative, and reporting teams
- Project Management & Capacity Planning: Partner with team leads and coordinators to monitor campaign timelines, resolve operational bottlenecks, optimize team resource allocation, and enforce QA standards
- Attribution & Operational Analytics: Collaborate with analytics leads to maintain standardized client reporting templates, data flow efficiency between ad channels, and automated performance dashboards
- Marketing Operations Leadership: 4+ years of hands-on marketing operations, MarTech management, or ad operations experience within an agency or high-growth digital environment
- AI Enablement Expertise: Practical experience implementing generative AI tools, prompt engineering workflows, or automated agentic workflows to improve team productivity
- Technical Ad Ops Skills: Deep understanding of tracking setups (GTM, GA4, CAPI, Server-Side tracking), attribution models, and ad network parameters
- Process Engineering Mindset: Exceptional organizational and problem-solving skills with a strong track record of engineering SOPs and scaling operational workflows
- Communication & Leadership: Excellent verbal and written English communication skills, with experience training team members or managing junior coordinators
- Software Proficiency: Advanced proficiency in Google Workspace (Google Calendar, Drive, Docs, Sheets, Gmail) and modern MarTech software
Important Note: This role is remote, but will require 1 to 2 onsite team-wide meetings per month within Makati, Pasig, or Taguig
More Info
Key Skills
AI Enablement
Ad Operations Workflow Optimization
Google Tag Manager (GTM)
Attribution models
MarTech Stack Ownership
Advanced proficiency in Google Workspace
Technical Ad Operations Governance
Server-Side tracking
GA4
Tracking setups
