We are looking for an experienced Marketing Operations Admin Executive to drive partner marketing initiatives across Greater Asia Pacific (GTAP). This role will work closely with cross-functional teams and channel sales organizations to develop and execute programs that strengthen partner engagement, accelerate partner recruitment, and drive revenue growth through the channel ecosystem.
Job Qualifications:
- Bachelor's degree in Marketing, Business Administration, Communications, Information Technology, or a related field.
- Minimum 10 years of experience in channel marketing, partner marketing, or channel sales, preferably within the technology or IT industry.
- Proven experience managing and working with channel partners, distributors, or resellers.
- Experience in developing and executing partner marketing programs across multiple markets in Asia Pacific.
- Demonstrated experience in partner recruitment, onboarding programs, and partner engagement initiatives.
- Experience presenting business or marketing strategies to senior leadership and C-level executives.
- Experience working with regional teams across Greater Asia Pacific.
- Familiarity with marketing automation tools, CRM systems, or partner portals.
- Strong understanding of B2B marketing and channel-driven revenue models.
Job Descriptions:
- Align and support One Channel activities across Greater Asia Pacific (GTAP) working with key stakeholders across all business groups.
- Plan and develop recruitment and onboarding communications / initiatives to support end-to-end partner engagement journey.
- Execute marketing programs to grow business through Lenovo's channel partners.
- Keeps track of executions and match it against KPIs set.
- Align and work with channel sales organization for specific tactical program development.
- Monitor, manage and analyze program metrics.