Marketing Officer

Company Description SAFC is a leading and rapidly growing non-bank financial institution in the Philippines, providing accessible and responsible financing solutions to individuals, entrepreneurs, and MSMEs. Headquartered in Pasig City, the company operates over 90 branches nationwide, bringing financial services closer to communities across Luzon, Visayas, Mindanao, and key growth areas. With a diversified portfolio of loan products, SAFC helps Filipinos pursue opportunities, expand businesses, and improve their quality of life. Established in 2003 and incorporated in 2007, SAFC is supported by more than 1,000 employees and 11,000 sales partners, and remains committed to financial inclusion and community empowerment. Guided by its vision of Easy Financing That Builds Futures, SAFC continues to innovate and expand its services to drive progress through inclusive financial solutions.

Role Description The Marketing Officer is a full-time, on-site role based in Lemery, responsible for supporting the development and execution of marketing initiatives that promote SAFC's financing products and services. This role involves conducting market research, analyzing customer and competitor insights, and helping identify growth opportunities in the local area. The Marketing Officer will assist in planning and implementing marketing campaigns, managing social media and other communication channels, and coordinating with sales teams to generate leads and enhance brand visibility. Daily tasks include preparing marketing materials, tracking campaign performance, organizing local promotional activities, and maintaining consistent messaging aligned with SAFC's brand and purpose. The role requires close collaboration with branch and corporate teams to ensure marketing efforts effectively reach and serve target communities.

Qualifications

• Candidates should possess skills in Market Research and data analysis to understand customer needs, local trends, and competitive landscapes.
• Candidates should possess core Marketing skills, including campaign planning, brand awareness initiatives, and basic knowledge of financial services marketing.
• Candidates should possess strong Communication skills, both written and verbal, for creating marketing content, coordinating with teams, and engaging customers.
• Candidates should possess Social Media Marketing skills to manage online presence, create posts, and support digital engagement with local audiences.
• Candidates should possess Sales-related skills, such as lead generation support, basic product presentation, and collaboration with branch sales teams.
• Relevant qualifications include a bachelor's degree in Marketing, Business, Communications, or a related field, or equivalent practical experience.
• Beneficial skills include basic graphic design or content creation, familiarity with CRM or marketing tools, and experience in financial services or retail banking.
• Ability to work on-site in Lemery, manage multiple tasks, maintain