SEO & Keywords: Implementing initial SEO strategies and developing keyword associations for better searchability.
Google Maps: Updating and completing business location on Google Maps.
Media Buying & Ads: Launching media buying and display ads, and testing campaigns for effectiveness.
Google Analytics: Reviewing and interpreting Google Analytics for searchability insights.
KOL & UGC: Identifying Key Opinion Leaders (KOLs) and user-generated content for engagement.
Local Channels: Exploring local platforms for outreach.
Competitor Analysis: Monitoring and reporting on competitor strategies.
Campaign Performance: Establishing a system to evaluate campaign effectiveness.
Digital Communication: Enhancing understanding of online communications and static company pages.
Content Strategy: Developing a content calendar and system for weekly optimization, with content buckets for central and local social media pages.
Website Management: Regularly managing and updating the website, and analyzing/recommending content updates.
Social Media Management: Daily management of social media content and creating weekly content plans.
Lead Generation: Generating leads through media buying based on social media algorithms and managing landing pages for better conversion.
Analytics & Tracking: Setting up a tracking and monitoring system to report on analytics, ultimately increasing digital reach and leads.
Graduate of any 4- year Marketing, Advertising, Communications or any similar.
At least 3-5 years work experience in any field of Marketing (Market research, Brand, Advertising and PR, Promotion, Sales, Retailing, Digital Marketing).
Strong and confident communicator, great interpersonal skills, team player
Willing to do field works/branch visits if needed
Candidates must be willing to work on-site at North Edsa, Quezon City
