Job Summary: Primarily responsible for the overall efficiency and productivity of companys marketing operations; exercise administrative supervision and control over Marketing departments activities and personnel and ensures that its services are responsive to the costumers needs and in conformity with AUTOHUB and companys policies and direction as well as the plants requirements and standards on Marketing.
Qualifications
- Bachelors Degree in Marketing, Business Administration or any related field
- 10-12 years relevant work experience, 5-7 years of which are in a managerial capacity
Responsibilities
- Prepares the Companys Marketing Plan
- Oversees the conduct of market research/study
- Executes the company brand promotional activities/strategies as designed or directed by the manufacturer
- Provides support to Autohub Marketing in the promotion of the brand as One-Stop-Shop
- Manages use of the following platforms to meet marketing objectives: Social media, E-Commerce, Digital platform
- Conceptualizes marketing materials/collaterals for events, brand awareness, company flyers/brochures, dealer development materials, among others and ensures that these are properly and timely executed by the Creatives Division
- Oversees compliance of visual merchandising, showroom displays and other displays in designated sites
- Ensures the regular updating of the Company Website
- Administers the conduct of company marketing events and ensures that the following requirements are complied with on time
- Monitors the implementation of the Companys Marketing Plan and institutes appropriate measures to ensure the attainment of marketing targets and objectives
- Develops appropriate marketing evaluation tools and undertakes impact evaluation to assess the effectiveness of marketing services delivery
Location: Metro Manila