Implement public relations campaign, performance, customer segmentation, and budget allocation.
Implement marketing strategies to reach effective market communications in different countries/markets for all business development departments and sales channels
Align with overseas subsidiaries on their local campaigns
Evaluate and analyze the feedback and result of all promotional and marketing activities and compile regular reports for management review
Own the end-to-end process for generating high-impact marketing reports, including weekly performance summaries, monthly deep-dives, and quarterly business reviews for senior leadership.
Provide administrative support to marketing department
Job Requirements:
Bachelor's Degree in Business Administration, Marketing, or a related field.Proven, advanced proficiency in MS Office applications, with a heavy emphasis on Excel data modeling and reporting.
Demonstrated strong analytical skills in reporting, data visualization, and synthesizing complex information into clear executive summaries.
Ability to work effectively in a global, cross-cultural team environment.