Work Location: Alliance Global Tower, BGC, Taguig City
- Lead the overall marketing strategy for Megaworld Lifestyle Malls, ensuring alignment with business goals and corporate standards
- Develop and execute integrated marketing campaigns across digital, PR, events, and partnerships
- Oversee mall events and activations that enhance customer engagement and brand experience
- Manage strategic partnerships and collaborations to strengthen mall positioning and visibility
- Drive public relations initiatives to build and maintain a strong and positive brand image
- Lead digital marketing efforts and customer experience programs across all mall platforms
- Increase mall awareness, foot traffic, tenant support, and revenue-generating opportunities
- Collaborate with internal teams and stakeholders to deliver premium and consistent brand experiences
- Monitor campaign performance and ensure continuous improvement of marketing initiatives
