About the Role
We are looking for a creative, strategic, and detail-oriented Copywriter who can turn ideas into compelling stories and high-performing copy. You will work closely with designers, strategists, brand associates, and account managers to create effective marketing communication across digital and traditional platforms.
Key Responsibilities
Content & Copy Development
- Write engaging copy for digital ads, social media, websites, email campaigns, landing pages, and print materials
- Develop concepts, taglines, and campaign messaging for clients across various industries
- Craft clear, persuasive, and on-brand copy tailored to each platform and audience
Creative Concepting
- Collaborate with art directors and designers to develop integrated campaign ideas
- Participate in creative brainstorming and contribute fresh concepts
Brand Messaging
- Help build and maintain brand voice and tone guidelines
- Shape key messages and storytelling angles for brands and campaigns
Editing & Quality Control
- Edit and proofread content to ensure clarity, grammar, consistency, and accuracy
- Optimize copy for engagement, conversions, or performance metrics (CTR, ROAS, etc.)
Research & Strategy
- Conduct Research on competitors, audiences, trends, and product features
- Understand client briefs and translate them into powerful, relevant messaging.
Collaboration
- Work with account managers to refine copy based on client feedback
- Coordinate with strategists to align copy with campaign objectives
Qualifications
- 1-6 years of experience in copywriting, preferable in a marketing or creative agency
- Strong portfolio showcasing diverse writing styles and campaign experience
- Excellent command of grammar, structure, and storytelling
- Ability to write fast, adapt tone, and handle multiple projects under deadlines
- Basic understanding of digital marketing (social media ads, SEO, funnels) is a plus
Required Skills
- Experience in video script writing
- Familiarity with social media trends and platform behaviors
- Ability to contribute conceptual ideas, not just written copy
- Research and A/B testing experience