Marketing Content Strategy Manager

The Marketing Content Strategy Manager is responsible in developing and driving the company's content vision, turning strategy into storytelling across digital, social, and traditional channels. This role strengthens brand awareness, supports physician engagement, educates patients, and advances the company's reputation in spine, joint, and musculoskeletal care.

There's a lot to love about Connext. Here are some of the reasons why:

• Competitive salary and bonuses
• 20 Annual Leave Credits
• Health, dental, and life insurance
• Fun HR virtual and onsite events
• Professional development and training opportunities
• Employee assistance programs (EAP)
• Employee volunteer and community service opportunities
• Amenities for leisure and recreation
• Certified Great Place to Work

Job Description

• Build and manage content strategy aligned with brand, marketing goals, and business growth.

• Translate complex clinical insights into engaging content for patients, physicians, payers, and partners.

• Collaborate with marketing, physician, and operations teams to ensure consistent brand voice.

• Oversee content calendar—blogs, articles, videos, social media, newsletters, press releases.

• Manage development of physician success stories, patient journeys, and innovation showcases.

• Work with SEO, PPC, and digital teams to align content with search and performance objectives.

• Develop messaging frameworks and tone-of-voice guidelines for internal and external use.

• Partner with creative and design teams/vendors to produce cohesive, story-driven content.

• Analyze content performance metrics and provide optimization insights.

• Support thought leadership initiatives via whitepapers, webinars, and media opportunities.

Required Qualifications

• Bachelor's degree in Marketing, Communications, Journalism, English, or related field.

• Minimum of seven (7) years in marketing, content strategy, or brand communications.

• Must have stable employment history.

• Experience collaborating across teams and managing external writers or agencies.

• Demonstrates strong understanding of omnichannel content development (web, social, video, PR, digital marketing).

• Proven ability to translate technical or clinical information into relatable, engaging messages.

Why choose CONNEXT Great Company Culture, a Great Place to Work Certified, Great Benefits, and lots of room for growth.

Connext is a dedicated team of business process outsourcing experts and innovators, with experience in supporting world-class companies in Title and Escrow, Healthcare, Produce Distribution, Retail and Fashion, Design Consulting, and Finance.

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