Marketing Communications Specialist

Key Purpose

To increase customer reach and structure of the Philippines marketing and communications strategies to enhance growth for the business. You will be working together with the local and regional marketing team for the plans and activities. You will have a great opportunity to be involved in the local market, and being able to utilize and further develop skillsets in marketing planning, events planning and execution; media and digital marketing activities. This position will be based at our office in the Philippines.

Job Responsibilities

• Develop marketing and promotional materials to drive Philippines business growth and elevate brand image.
• Develop local messaging and branding recognition together with local and regional marketing team.
• Drive the digitalization strategies; social media; campaigns for various activities; initiatives; sales channel/retail promotions to increase demand generation.
• Event/trade show planning and execution while leading the design and production for all deliverable elements together with the team.
• Create content assets in conjunction with the product and engineering teams.
• Plan and implement direct marketing approaches including targeting, personalization of messages and measurability, data analysis, customer profiling and segmentation.
• Manage the Marketing & Communications budget and ensure program milestone related to Marketing & Communications are achieved on time and within budget.
• Act as the support to the Marketing team and continuously develop skills and expertise in the field.

Job Requirements

• Minimum 3 years of experience in area of marketing and communications, or equivalent.
• Have an excellent understanding of how to use marketing tools and techniques to increase the visibility, profile and reputation of an organization.
• Experience of measuring the impact of communications products and changing strategies as a result of the findings.
• The position requires a high degree of adaptability, independence and professionalism.
• Experience with example in professional writing, editing, speaking and presentation skills, planning and budget management.
• Have strong aesthetic sense. Good knowledge and skills in design and software (Adobe Suites) will be an advantage.
• Strong passion for delivering results, meticulous and having attention to details.