Key Responsibilities Include But Is Not Limited To
Campaign Execution
- Assist in planning and executing marketing communication campaigns.
- Coordinate campaign deliverables with marketing, design, and operations teams.
- Draft and prepare marketing copies, announcements, and campaign messaging.
- Ensure marketing communications are aligned with brand guidelines and campaign objectives.
- Track campaign timelines and ensure deliverables are completed on schedule.
- Support reporting on campaign performance and engagement metrics.
Content & Messaging
- Draft marketing copy for promotions, announcements, social media posts, email marketing, and campaign materials.
- Ensure all communications follow brand guidelines and approved messaging.
- Support the development of campaign messaging for product launches and promotions.
Cross-Team Coordination
- Work closely with creative teams, trade marketing, sales, and e-commerce teams to ensure consistent marketing communications.
- Coordinate the preparation and distribution of marketing materials and assets.
Marketing Asset Management
- Organize and maintain marketing assets such as campaign materials, creative files, and promotional content.
- Ensure the correct marketing materials are available for campaigns and retail activations.
Campaign Monitoring & Reporting
- Monitor campaign performance metrics such as engagement, reach, and response rates.
- Assist in preparing marketing reports and campaign summaries.
- Provide insights to help improve future campaigns.
Minimum Qualifications
The Marketing Communications Associate supports the execution of marketing campaigns and brand communications across multiple channels. The role ensures that marketing messages, promotions, and announcements are delivered clearly and consistently to customers across digital platforms, retail channels, and marketing campaigns.
Qualifications
- Bachelor's degree in Marketing, Communications, Advertising, or a related field.
- 13 years of experience in marketing communications, digital marketing, or campaign coordination.
- Strong writing and communication skills.
- Good project coordination and organizational abilities.
- Familiarity with digital marketing platforms and social media tools is an advantage.
